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Section: Fragrance > Personal Care/Beauty

Swede Tooth includes fragrance notes of watermelon, raspberry, cedarwood and musk.

Snif Announces Launch of Swede Tooth Fragrance

The fragrance is inspired by Swedish candy, which is trending online with Gen Z consumers.

C by Claire's is a new collection of fragrances and body care products, including moisturizers, body scrubs, hair mists, and more.

Claire’s Launches Line of Fragrances, Body Care Products for Gen Zalpha

C by Claire's is the latest launch in Claire's evolution into a full-fledged Gen Zalpha lifestyle brand.

Lynx Releases New Fine Fragrance and Core Innovations

The portfolio expansion includes shower gels, deodorant sticks and five new fragrances.

According to NielsenIQ, Gen Alpha is driving online fragrance searches, with 'for children' queries up 40% year-over-year.

Fragrance Has Immense Momentum Going into 2025: New Data

Taken together, NielsenIQ notes 2024 trended "above historical sales levels."

AXE Commissions Survey to Reveal Gen Z Fragrance Preferences

The survey revealed five distinct categories that are popular among young consumers and inspire confidence and charisma.

'Historically, water-based fragrances have not been long-lasting nor did they provide a great user experience as they were tacky upon application,' says Greg Black, CEO of Clean Beauty Collective. 'The formulation for Clean Reserve H2Eeu is unique and made with Clean Reserve H2Eau Hydro-Tec, a proprietary formulation that blends water and oil seamlessly and lasts just as long as alcohol-based perfumes, absorbing quickly and cleanly into the skin. '

Clean Reserve's H2Eau Water-based Fragrances Tap Sensitive Skin Market

"Historically, water-based fragrances have not been long-lasting nor did they provide a great user experience as they were tacky upon application," says Greg Black, CEO of Clean Beauty Collective.

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Forward Thinking: Hair Flair, Fragrance and Care

Hair colorants, customized hair products and innovative hair care applications inspired by skin care are providing new opportunities and challenges for fragrance houses and consumer packaged goods manufacturers.

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Agilex Fragrances Completes Acquisition of Fragrance West

Following news of its acquisition, Agilex Fragrance has closed the deal for the Fragrance West acquisition, which includes maintaining its Los Angeles manufacturing facility and integrating it under its brand.

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Agilex Fragrances Announces Acquisition of Fragrance West

Agilex Fragrances, a company of the Firmenich Group expands its West Coast presence with the acquisition of Fragrance West.

The company is planning to recruit expert perfumers in the United Kingdom, United States and India to work across the global portfolio of brands.

Inside Unilever’s New Fragrance House: Q&A with VP of Fragrance

Vivek Sirohi discusses the decision to create Unilever’s own fragrance house and what that means for the company going forward.

The right scent can catch someone's attention, make them curious and stick in their mind long after you've met.

Fragrance Flirting: 5 Tips to Selecting Appealing Fragrances

Relationship coach Katie Flowers has put fragrance flirting on the radar of consumers.

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Fragrance Creation: Fragrances for Natural and Certified Organic Personal Care Products

The link between fragrance and health in personal care product development. A recent article in Woman’s Wear Daily reported that organic brands and products based on sustainable resources have become one of the fastest-growing segments in beauty care. In fact, according to the Organic Trade Association, sales of US organic personal care products grew 28% to $282 million in 2005.

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State of Fragrance Through 2018: The Rise of the Niche Fragrance

Niche fine fragrance segment has added more than $240 million to the fragrance market since 2014.

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The Global Fragrance Market

Compared to beauty and personal care, fragrances experienced a renaissance in mature markets in the face of a fresh consumer desire to differentiate, while simultaneously gaining new adopters in rapidly advancing emerging nations.

The Power Essence Body & Hair Fragrance Mist collection will be available on Touchland's website as well as Sephora and Ulta Beauty for $20.

Touchland Launches Fragrance Collection

The collection includes eight body and hair fragrance mists made with hydrating and mood-enhancing ingredients.

Trends in Deodorant Fragrances

Mintel Global New Products Database (GNPD) looks at recently launched products to identify the most popular fragrance trends in deodorants

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Fragrance with Antiaging Benefits

Traditional aromatherapy has claimed that essential oils have activity on the skin but only recently has research substantiated that essential oils can act as actives in cosmetic products.

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Make Fragrances Stick With Polymers

Recent research from Martin S. Vethamuthu, Ph.D., and his team have suggested that fragrances, particularly in body washes and scrubs, can last longer with certain polymers.

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