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Section: Fragrance > Home Care

The range's nine scent variants include Passionfruit & Hibiscus, Vanilla Bliss & Orchid, and Fresh Lavender & Cotton.

Maesa's Affordable Home-scenting Brand Kōze Place Debuts at Dollar General

The nature-inspired affordable range includes scented candles, wax melts, diffuser oils, and air and fabric refresher sprays priced at $5 and below.

The candle market dominated the global home fragrance market, accounting for more than 37% share in 2022.

Global Home Fragrance Market Growth Driven by Personalization, Sustainability & E-commerce

North America dominated the global home fragrance market in 2022, valued at more than $3 billion.

Merla Zollinger promoted to associate vice president, Meetings.

The American Cleaning Institute Announces Staff Promotions and New Hire

Promoted members include Kristin DiNicolantonio, Brennan Georgianni and Merla Zollinger.

4Ever Sweet has notes of candied grape, sweet berry and powdered sugar, and evokes the scent of the nostalgic Sweethearts Candy.

Bath & Body Works Announces Collaboration with Sweethearts for Valentine’s Day

The collection will feature a new limited-edition fragrance, 4Ever Sweet.

Understand the nuance of fragrance in cleaning products with the help of the November column, 'A Formulation for Success: Bringing the Supply Chain Together on Ingredient Transparency,' by the American Cleaning Institute.

CLR Cleaning Brand Adds Lavender Scent to Brilliant Bath Line

See the line expansion details and read up on ingredient transparency in fragranced cleaning products.

Since Unilever began posting on the platform in 2023, Cleanipedia has seen traffic increase by a third, reaching a total of over 2.4 billion views globally.

Unilever's Cleanipedia Harnesses TikTok to Track Gen Z’s Spending

Since Unilever began posting on the platform in 2023, Cleanipedia has seen traffic increase by a third, reaching a total of over 2.4 billion views globally.

SC Johnson to List All Fragrance Ingredients for Cleaning, Air Care Products

Full ingredient disclosure; elimination of DEP.

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Woody Notes in Perfumery Part III: Cedarwood and Derivatives in Soap Fragrances

This article will address soap fragrances, of which cedarwood and its derivative are a part. Cedarwood is a good fixative; it has a rounding effect on the odor of other perfume components and does not discolor in soap.

Woody Notes In Perfumery Part III: Cedarwood And Derivatives In Soap Fragrances

In part I of this cedarwood series (Perfumer & Flavorist, May/June 2001), we discussed various cedarwood oil types and derivatives. In part II of this cedarwood series (Perfumer & Flavorist, July/August 2002), we discussed the application of cedarwood and its derivatives in various types of fragrances. We have also given examples of the use of cedarwood in imitations of several essential oils, and of the use of cedarwood derivatives in some specialties.

The fragrance includes notes of heirloom tomato vines, oakmoss, vetiver, lemon zest, clove and lavender.

Agraria San Francisco Announces New Fragrance in Collaboration with Monique Lhuillier

The Tomato Oakmoss collection will include reed and flower diffusers, candles and room sprays.

Dalian Talent Group Signs Three-Year Licensing Deal with Hello Kitty

The new collection will be available across Europe, the Middle East and Africa beginning in July 2025.

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Tide: The History of the Smell of Clean in North America

Throughout the years, Tide has become synonymous with the scent of clean, while evolving to meet the demands of conscious consumers.

The spray is said to reduce unsavory smells by 98% in the kitchen (lasting for up to 2 hours).

MALIN+GOETZ Introduces Alcohol-free Tomato Home Spray with Odor-neutralizing Technology

The brand first struck success with this ingredient with the launch of its twice-sold-out tomato candle.

“I am incredibly grateful to have had the privilege to lead this extraordinary organization,” said Melissa Hockstad. “I am deeply proud of all that we have accomplished together, and I am continually inspired by the dedication and passion of our members, leaders, and staff.

American Cleaning Institute Announces President and CEO Melissa Hockstad Steps Down

ACI has announced that it will initiate a search to identify a new leader.

Amy

[podcast] Two Sense: Candle & Air Care Market Trends with Amy Marks-McGee

Listen to what's new, now and next in candles and air care.

The new ICATS courses are written by a team of industry experts and academics with decades of experience in the aroma trades.

ICATS Adapts Learning Platform to Support Continued Aroma Trade Education: Q&A with Education Officer

The revamped website includes interactive tools, such as discussion boards and downloadable resources, to enhance the student experience.

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A Fragrant Feast: "An Evening of Pairings" with the American Society of Perfumers

This year's "An Evening of Pairings" featured a variety of unique flavor and scent combinations using food, wine and fragrance.

Morgan shared, 'With OCTAVIA MORGAN Los Angeles, my goal is to offer sophisticated, gender-inclusive scents that elevate the senses while respecting well-being and the environment.'

OCTAVIA MORGAN Los Angeles Emphasizes ‘Thoughtful Formulation, Transparency and Sensory Experience’: Q&A with CEO, Creative Director

A member of the 2023 cohort of Ulta Beauty’s MUSE Accelerator program, Octavia Morgan built her brand to include signature blends and clean ingredients.

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