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Section: Fragrance > Fine Fragrance
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Fragrance Marketing: Translating Creativity into Success
Our next topic is a very intriguing one. Which is more important to the success of a fragrance ?... The skills of the creative perfumer, the skills of the marketing department, or, are they equally important?
Apr 6th, 2016
Photos courtesy of Henry Rose
Michelle Pfeiffer Launches Transparent Fragrance Brand Henry Rose
Created by IFF perfumers Yves Cassar and Pascal Gaurin, the five scents were designed with a limited palette of fragrance ingredients to ensure Environmental Working Group (EWG) standards.
Apr 8th, 2019
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A Sense of Transformation
The only constant in the F&F industry is change. With shifting consumer demands and new technology emerging, the industry must be quick and agile to meet the demands of the 21st century.
Apr 25th, 2018
Joy is described as opening with a sparkly pineapple and bright peach that reveals a classic floral heart, drying down into a warm, enveloping swirl of toasted almonds, soft caramel and white musk.
Fragrance Brand State of Change Launches Showcasing Transparent Ingredient Lists
All three of the brand’s fragrances—Joy, Grace and Escape— offer completely transparent ingredient lists.
Sep 21st, 2023
The aquatic-scented eau de parfum is a new interpretation of the original Yin Transformation first launched in 2018.
The Harmonist Introduces Yin Transformation Eau de Parfum
The aquatic-scented eau de parfum is a new interpretation of the original Yin Transformation first launched in 2018.
Jun 17th, 2022
Morgan shared, 'With OCTAVIA MORGAN Los Angeles, my goal is to offer sophisticated, gender-inclusive scents that elevate the senses while respecting well-being and the environment.'
OCTAVIA MORGAN Los Angeles Emphasizes ‘Thoughtful Formulation, Transparency and Sensory Experience’: Q&A with CEO, Creative Director
A member of the 2023 cohort of Ulta Beauty’s MUSE Accelerator program, Octavia Morgan built her brand to include signature blends and clean ingredients.
May 1st, 2025
The 2018 CEW beauty industry review featured insights from Mintel, NPD Group and Nielsen, as well as Tribe Dynamics.
[special report] US Prestige Fragrance 2017-2018
Home fragrance and natural scents drove growth; plus: top brands/launches for 2017.
Feb 20th, 2018
Fine Fragrances Fight Back in 2006—Part 2
According to Euromonitor International’s latest data, fine fragrances put in a surprise appearance as a top performer in the cosmetics and toiletries market
Dec 31st, 2008
Growth drivers in the fragrance sector again included higher concentrations, including parfums (up 43%) and eau de parfums (up 14%).
Decoding the 2024-2025 Fragrance Boom: Prestige x Value
Luxury brands accounted for 12% of prestige fragrance sales and grew faster than the overall category, per Circana.
Feb 16th, 2025
“Since [adopting a matrix organization model in 2018], we have seen how effectively merging our regional and global approaches has allowed us to define and execute successful strategies,” said CEO Laurent Mercier.
Eurofragance CEO Restructures Management Team to Achieve 2024-2027 Goals
The company announces key appointment updates and role responsibilities.
Jul 8th, 2024
New Fragrance Launches: 2013 vs 2014
Michael Edwards releases latest survey of scent launches, including celebrity, feminine and other categories.
Jan 28th, 2015
Net sales for the second quarter were €569.8 million, an increase of 17.1% compared to the previous year.
L’Occitane Announces Q2, First-half 2024 Results
Net sales were €1,072.0 million in the six months ending September 30, 2023, an increase of of 18.5% as compared to the previous year.
Oct 24th, 2023
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Solvay Celebrates Rhovanil Vanillin’s 25th Year
Solvay celebrated a quarter of a century anniversary of the ingredient, Rhovanil vanillin.
Sep 29th, 2015
Flower by Kenzo celebrates its 20th anniversary with a redesigned and reinvented eau de parfum. Photo: Kenzo.
Kenzo Launches 20th Anniversary Flower Fragrance
Flower by Kenzo celebrates its 20th anniversary with a redesigned and reinvented eau de parfum.
Feb 19th, 2021
Fine Fragrances Fight Back in 2006—Part 1
According to Euromonitor International’s latest data, fine fragrances put in a surprise appearance as a top performer in the cosmetics and toiletries market
Dec 31st, 2008
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Jo Malone Launches Fragrance Ahead of 25th Anniversary
The fragrance will feature top notes of bitter orange, grapefruit and spearmint.
Sep 4th, 2018
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Inter Parfums Sees Sales Increase for Q2 2018
Growth during the quarter was driven primarily by the sales of established scents and brand extensions from Jimmy Choo, Coach and Lanvin.
Jul 25th, 2018
The Barcelona Perfumery Congress 2023 hosted over 1,000 attendees and 40 exhibitors in L’Hospitalet de Llobregat.
The Barcelona Perfumery Congress 2023 Event Recap & 2024 Dates
The Barcelona Perfumery Congress 2023 hosted over 1,000 attendees and 40 exhibitors in L’Hospitalet de Llobregat.
Nov 27th, 2023
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