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Section: Fragrance > Ambient Scent
Fragrance
Air Wick Reveals Vision Board Collection with Lindsay Hubbard
Hubbard created a collection of vision boards for everyday hosting occasions.
Personal Care/Beauty
‘Tis the Season: Bath & Body Works Launches Holiday Fragrances
The collection of 75-holiday fragrances features returning favorites like Vanilla Bean Noel, Winter Candy Apple and a new white agarwood, starflower and sandalwood scent.
Ambient Scent
Literie Adds Additional Scents to The Real Housewives Collection
Each scent is said to be inspired by some of the most iconic Real Housewives moments.
Fine Fragrance
RHR Fragrance Founder Riccardo Halac-Ruggeroni Shares Fragrance Journey
The fragrance enthusiast shares his journey in fragrance and what drives him to create.
News
See The Latest Buzzing Headlines in Flavor and Fragrance
See which companies made headlines this week in F&F.
Ambient Scent
Savor the Summer With Le Méridien Hotels & Resorts Latest Scent
Inspired by open-air markets and coastal roads, the candle will feature black amber, musk, sandalwood, lime, fig and star jasmine scents.
Ambient Scent
Drake Adds Carby Musk to Better World Fragrance House
The relaunch of the Carby Musk candle features velvet, musk, floral, amber and soft marine notes.
Ambient Scent
Stacey Soloman x Air Wick Launch Home Fragrance Collection
The collection utilizes the Spring Roses fragrance, which features sandalwood and rose to create a light, floral and woody scent.
Ambient Scent
Scentmatic x Biotope Host AI Scent Experience Pop-ups
AI analyzes the data on how to perceive more than 5,000 scents extracted from customers of the nose shop in advance and verbalizes each person's favorite scent.
Ambient Scent
Haeckels Partners with Kelly Lee Owens on New Candle
Acton's Lock No. 7 Candle has notes of marine, moss, amber and more.
Ambient Scent
Literie and Bravo's Real Housewives Collab on Candle Collection
The collection features five themed candles, each one named after a different star's memorable quote.
Ambient Scent
Hypebae x P.F. Candle Co. Collab on Scent Bundle
The candle and reed diffuser bundle set features a teakwood and tobacco fragrance with scent notes of O.G. leather, teak and orange.
Trends
Key Drivers in Home and Body Fragrance Markets According to Kline
Home and body fragrance came together to generate upwards of $20 billion in retail sales last year.
Ambient Scent
Air Care: How Scent & Strategy Combine to Expand Category Growth
Looking ahead for 2020 and beyond, expect to see fragrance fueling the air care category in four essential areas: malodor control, wellness positioning, limited editions, and vehicle care.
Ambient Scent
[Interview] Scent & Fire Candle Company Discusses Mental Health x Fragrance
Founder Monisha Edwards connects to discuss the company's mental health initiative, curated scent experience and future endeavors.
Ambient Scent
Carl's Jr and Hardee's Releases Bacon and Beef Scented Diffusers
The diffuser is part of a promotion of its Monster Angus Thickburger.
Ambient Scent
P.F. Candle Co. x The Hundreds Release Ocean Scented Candle
Inspired by morning surf sessions, Waves features warm notes of cedar leaf, sea salt, balsa wood and musk.
Home Care
Home Care Scent Trends Shifting Toward Gourmand Notes & Natural Escapism
An industry expert weighs in on evolving consumer demands, the growth of AI, and emerging technologies in the home care segment.
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