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FCA’s Fragrance Conservatory Website Earns European Design Award

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The FCA has announced The Fragrance Conservatory website has received a Silver Award from the 2020 European Design Awards in the "Digital - Informational Site" category.

Fragrance Creators Association announced that its website, FragranceConservatory.com, has received a Silver Award from the 2020 European Design Awards. The site, which launched to the public in December 2019, is a first-of-its-kind resource that empowers the public with engaging, high-quality information about fragrance and fragrance ingredients.

Previously: Fragrance Creators' Member Portal Connects Professionals Online.

The European Design Awards announced the winners in a live stream on May 1, 2020, acknowledging the thousands of entries submitted from 35 countries.

Previously: FCA Launches The Fragrance Conservatory.

Earning a Silver Award in the category of “Digital - Informational Site,” the website, which was developed in partnership with Oslo, Norway-based firm TRY Apt., draws on the creative artistry of the fragrance industry. Plans to evolve the site and expand coverage to more ingredients and topics of relevance are continuing in 2020 and beyond.

“Art and design are powerful forces that enhance learning and understanding and elevate our life experiences in numerous ways,” said Farah K. Ahmed, President & CEO, Fragrance Creators. “We’re thrilled to be honored by European Design Awards, along with our design partners at TRY Apt. We recognize that the public benefit of The Fragrance Conservatory is amplified by the site’s pairing of dynamic, high-quality visuals and movement with contextualized, sound science-based information about fragrance and the vital role it plays in our lives.”

FragranceConservatory.com was developed by a coalition of dedicated Fragrance Creators members, including Arylessence, Bedoukian Research, Bell Flavors & Fragrances, Chanel, Citrus & Allied Essences, The Clorox Company, Emerald Kalama Chemical, Estée Lauder Companies, Firmenich, IFF, Johnson & Johnson, The Lermond Company, Modere, Procter & Gamble, Revlon, Robertet USA, SC Johnson, and Takasago International Corporation (USA).