Genderless Fragrance Sector Drivers & Product Launches

Feb 1st, 2023

Scent Beauty's collaboration with The Phluid Project produced four genderless scents labeled Humanity, Transcend, Intention and Balance.

Scent Beauty's collaboration with The Phluid Project produced four genderless scents labeled Humanity, Transcend, Intention and Balance.

C/O SCENT BEAUTY

The unisex fragrances market in the United States was valued at $170 million in 2020 and is projected to reach $190 million by 2025, growing at a CAGR of 2.6%. Often also referred to as gender-neutral, gender-fluid as well as genderless scents, Trendalytics released a report on the top trending perfume ingredients for 2023 highlighting classic notes and a preference for unisex elements. These notes include pheromones, citrus, musk, almond, neroli and jasmine.

For the entire article, check out the Perfumer & Flavorist+ February 2023 issue.

Lane Bogar (left) and Chloe Beaumont-Smith (right)

Fragrance Creators Association Announces Two New Hires

Together, these new additions will support FCA’s advocacy efforts for sound science and forward-thinking policy across the fragrance value chain.

Intuition by Aramis is described as a woody, green neo-fougère.

Aramis Announces New Fragrance Launch, Introduces Dwayne Wade as Global Ambassador

Intuition by Aramis leverages the brand’s 60-year history and a “new kind of masculinity,” according to the brand’s press release.

The unisex fragrances incorporate dsm-firmenich’s EmotiWaves, which uses natural ingredients to boost emotions.

BMW Announces Release of Two New Fragrances

The two unisex fragrances were developed with Mavive and perfumers Frank Voelkl and Alexandra Monet.

Solvents in Fragrances: Understanding Consumers Expectations and Market Trends

Solvents in Fragrances: Understanding Consumers Expectations and Market Trends

Solvay’s experts explain how solvents can be used to enhance fragrance formulations and meet consumer demands.

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Top 5 Fragrance Headlines of April 2025

Check out what our readers loved most this month.

Tobacco accords are often used as a warm, rich and slightly sweet base note.

Consumer Preferences Are Redefining Tobacco's Role in Flavor and Fragrance: Q&A with Tobacco Flavorist Manoj Arora

The chief perfumer and tobacco flavorist of Sacheerome discusses how trends towards health and wellness are applying to tobacco flavors and fragrances.

Morgan shared, 'With OCTAVIA MORGAN Los Angeles, my goal is to offer sophisticated, gender-inclusive scents that elevate the senses while respecting well-being and the environment.'

OCTAVIA MORGAN Los Angeles Emphasizes ‘Thoughtful Formulation, Transparency and Sensory Experience’: Q&A with CEO, Creative Director

A member of the 2023 cohort of Ulta Beauty’s MUSE Accelerator program, Octavia Morgan built her brand to include signature blends and clean ingredients.

With innovations in nano-emulsions, enhanced skin compatibility, and sustainability benefits, alcohol-free fragrances are set to redefine the future of fine fragrance.

Skinification of Fragrance: The Rise of Alcohol-Free Perfumes

Fragrances formulated without alcohol meet consumer demand for long-lasting scents that also nourish and protect the skin.

High-end perfumes use rare and exotic ingredients, which are all too often unsustainably harvested and sourced.

How AI Can Solve the Ethical Luxury Puzzle

Technologies such as artificial intelligence are helping luxury perfume brands meet high-end expectations and maintain sustainable practices.

Revlon and Authentic Brands Group Renew Juicy Couture Fragrance License

Revlon and Authentic Brands Group began their partnership in 2016 to boost Juicy Couture’s fragrances.

The limited-edition collection includes two new fragrances: Sun-Kissed Caramel and Posh Pistachio.

H&M Beauty Reveals Limited-Edition Summer Fragrance Collection

The limited-edition collection includes eaux de toilette, body perfume mists, hand cream and body oil designed to be layered.