ACS International Debut’s New Branding at WPC 2016


ACS International, a supplier of delta lactones, macrocyclic musks, and flavor and fragrance specialties unveiled its branding at the 2016 World Perfumery Congress.

“As the fragrance and flavor market has evolved over the last decade, so has ACS”, said Steve Pringle, global vice president, sales and marketing. “The new logo and website reflects how ACS have changed, growing our manufacturing, building on our new product development capabilities as well as expanding our creative support in fragrance and flavor”.

CEO of ACS International Group, Dan Hirlea, added, “Our ability to manufacture key aroma chemicals for the perfumer and flavorist’s pallet, increasing and expanding our innovation platform, and enhancing our internal creative capabilities have all brought stronger links with our customers. Being more than just a supplier is one of our key strengths, and we believe our new identity reflects this”.

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