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Juicy Couture Says Yes to Oui
The brand’s latest fragrance, designed to be “playful” and “provocative,” features notes including fresh watermelon accord, wild tuberose, captive musks and techno woods accord.
Aug 8th, 2018
The brand has also released a sparkling malt beverage. Photo: Malibu.
Malibu Releases Watermelon Flavored Rum
The brand has also released a sparkling malt beverage.
Apr 9th, 2021
The soy candle is available while supplies last. Photo: P.F. Candle Co.
P.F. Candle Co. Launches Watermelon Chili Candle
The summer scent has fruity, tart and earthy notes.
May 5th, 2021
The new flavor will join a variety pack among three other hard lemonade flavors.
Truly Launches Watermelon Lemonade Hard Seltzer
The new flavor will join a variety pack among three other hard lemonade flavors.
Apr 19th, 2021
Eau De Plumber and F.P.S Fragrances. Photo; Game UK.
Game UK Launches Gaming Inspired Fragrances
The fragrances debuted December 12, 2020, and are currently sold out.
Dec 22nd, 2020
Swede Tooth includes fragrance notes of watermelon, raspberry, cedarwood and musk.
Snif Announces Launch of Swede Tooth Fragrance
The fragrance is inspired by Swedish candy, which is trending online with Gen Z consumers.
Jun 3rd, 2025
PEAK includes fragrance notes of citrus, minerals, anise and white musk.
CZAR Fragrances Launches PEAK
PEAK made its debut at the Kuwait Perfume Expo in April, followed by a retail launch at CZAR Fragrances boutiques and the brand’s website.
Apr 28th, 2025
The collection includes diffusers in two sizes alongside a lineup of candles. Photo: Karl Lagerfeld's Facebook.
Karl Lagerfeld Expands to Home Fragrances
The collection includes candles and diffusers, available in seven fragrances.
May 7th, 2021
C by Claire's is a new collection of fragrances and body care products, including moisturizers, body scrubs, hair mists, and more.
Claire’s Launches Line of Fragrances, Body Care Products for Gen Zalpha
C by Claire's is the latest launch in Claire's evolution into a full-fledged Gen Zalpha lifestyle brand.
Nov 14th, 2024
Lynx is a men's toiletries brand catered to Gen Z consumers.
Lynx Releases New Fine Fragrance and Core Innovations
The portfolio expansion includes shower gels, deodorant sticks and five new fragrances.
Feb 10th, 2025
Hue by Hayley Kiyoko. Credit: Doan Ly.
Hayley Kiyoko Announces New Gender-Inclusive Fragrance
The fragrance is complex with both fruity and floral notes as well as undertones of musk and cacao blanc.
Feb 8th, 2021
Bousseton Formulates Cool Water Wave
Takasago perfumer Philippe Bousseton has created Coty Prestige's new women's scent, Cool Water Wave.
Nov 14th, 2008
Fremont Formulates Juicy Couture
Firmenich perfumer Harry Fremont has created Juicy Couture and Liz Claiborne Cosmetics women's scent, Juicy Couture.
Jan 2nd, 2009
According to NielsenIQ, Gen Alpha is driving online fragrance searches, with 'for children' queries up 40% year-over-year.
Fragrance Has Immense Momentum Going into 2025: New Data
Taken together, NielsenIQ notes 2024 trended "above historical sales levels."
Jan 9th, 2025
Emotion and Successful Fragrance Formulation
During GCI magazine’s "Fragrance Business 2007," Marcy Fisher offered insights into the formulation of the Juicy Couture fragrance and how Juicy continues to use emotional connection to extend its brand … to pets?
Nov 29th, 2008
The fragrances launched range from fruity to musk.
Pura x Dae Collab Launches
The fragrances launched range from fruity to musk.
Jun 23rd, 2021
Blackberry rhubarb will join One Tree Cider's seasonal collection of flavors.
One Tree Cider Announces Blackberry Rhubarb Flavor
Blackberry rhubarb will join One Tree Cider's seasonal collection of flavors.
Apr 20th, 2021
Trends in Women's Fragrances
Mintel highlights the top trends in women's fragrances (florals, fruits and botanicals)
Aug 2nd, 2012
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