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Section: Fragrance > Trends

The Fragrance-Fashion Connection

In a second installment of a series from Euromonitor International, analysts Nicole Tyrimou and Ashme Kunde make the connections on how fashion influences fragrance, and vice versa.

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Forward Thinking: Fragrance Frenzy

Vying for consumers, fine fragrance market activity is being driven by genderless fragrance directions, fragrance books, attention grabbing packaging, store experiences, sampling and technology.

Fragrance and Product Functionality

Product development is a horizontal Iinkage between a series of formulation events and consumer reactions. Creativity amounts to a novel association between seemingly unrelated facts. Creative perfumery then becomes the act of providing a fragrance to serve as a logical connection between a concept and a product formula. The concept is eventually translated into advertising and package copy when the product is actually marketed.

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Forward Thinking: Fierce Fragrances

Fine fragrance activity is being driven by new entrants, fashion designers, pop culture icons and entertainers and wearable scents. Novel packaging, fragrance focused retailers and interactive scent experiences continue to attract consumers.

Ingredients of Fragrance Innovation

Rose, ingredient evolution and niche formulations: highlights from the Elements Showcase

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Fragrance Issues: Defining “Natural”

As the first personal care products bearing the Natural Products Association’s seal hit store shelves, an assessment of “natural” fragrances in personal care

Enhancing an Environment With Fragrance

Think of fragrancing possibilities to reinforce the predicted trends of the ’90s quiet and privacy. The ‘90s will go where our dreamers and entrepreneurial thinkers take us, Pay attention to small innovative company requests. These are idea people.

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Brazilian Fragrance Blooms in Color

Florals and fragrance took over Brazil's Iguatemi Sao Paulo Mall during Renata Ashcar's "Aromatique–Alchemy of the Senses" exhibit, highlighting the country's historical and cultural fragrance ties with a sensory display.

Bell Flavors & Fragrances Goes Tropical

Exotic fruits play heavily in flavors; fragrances incorporate tropical florals

Synesthesia is a neuropsychological trait in which the stimulation of one sense causes the automatic experience of another.

Decoding the Synesthesia Fragrance Boom

How perfumers and brands are telling multi-dimensional stories of emerging scents.

What is a 'clean' fragrance? Sozio says it has an answer.

Sozio Creates "Clean" Fragrance Designation

Responding to demands for transparency from the public and some brands, the company has created a program that builds upon existing "clean" initiatives.

The report covers insights on major trends, key growth drivers and more.

Report: Fragrance Ingredients Market Growth

The report covers insights on major trends, key growth drivers and more.

This roundup includes both fine fragrances and air care fragrances.

Fragrance Round Up: Summer Launches

This roundup includes both fine fragrances and air care fragrances.

Fragrance Market Results and Outlook

Fragrance market contraction to continue multi-year, growth in celebrity scents, uncertainty in naturals/organics

Market Intelligence: US Women’s Fragrances

Youth consumers become the targeted fragrance users

The spring fragrances range from florals to citrus for debut the essence of spring.

Fragrance Round Up: Spring Launches

Spring-time means swapping out those winter scents with a lighter, more floral fragrance.

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Fragrance Outlook: Noir to Niche

From “black” fragrances to limited-edition scents, the future of perfume lies in the unique and surprising. drom fragrances’ Tribeca (New York) fine fragrance studio is unique for a number of reasons, including its open floor plan and perfumers’ bar—a sort of shared work space that encourages interaction among noses.

Image Credit: © 2018 Alasdair McLellan

Marc Jacobs Introduces Latest Fragrance

Marc Jacobs has released Daisy Love Marc Jacobs, a feminine gourmand fragrance with notes of cloudberries, daisy tree petals and a blend of musks and driftwood.

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