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Section: Fragrance > Trends
Trends
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P&G’s Steve Hicks on challenging category belief systems and innovating for superior fragrances and flavors that build brands.
Fine Fragrance
1, 3, 6, 7, and 8
Three perfumers discuss their translations of couture into scent.
Fine Fragrance
Skylar Body Raises $3 Million for Expansion
Natural perfume brand Skylar Body has raised $3 million to expand and support its line of fragrances.
Event Coverage
Behind the Fragrance at Day 3 of the World Perfumery Congress
The last day of the educational sessions took a behind-the-scenes look at several popular fragrances and social media's role in educating consumers about the story of perfume.
Fragrance
3 Reasons Why You Should be Excited for the World Perfumery Congress
Why should you be following WPC this year? We'll give you three good reasons.
Home Care
Apartment Therapy for Aera Collection Debuts 3 Fragrance Capsules for Home Diffusers
The Apartment Therapy for Aera collection capsules is made from a combination of essential oils and naturally identical molecules, inspired by English Cottage, Tuscan Villa and Brooklyn Brownstone.
Trends
NPD Analyst Asks Why 36% of Men in U.S. Study Don't Wear Fragrance
Brenna Phelan, manager and fragrance industry analyst at NPD, examines why 36% of men in the U.S. don't wear fragrance; 37% reported in an NPD study that they are simply "not interested."
Trends
Data: 31% of U.S. Consumers Will Self-gift Beauty for the Holidays
Point-of-sale data revealed fragrance sales in December comprise of more than 60% of the beauty industry's fourth quarter revenue.
Regulatory & Research
Procter & Gamble Outlines 3 Factors Why People are Attracted to Scented Household Products
“Perhaps, if we can learn more about what people prefer, and why they prefer those elements, we can create even better experiences and products that deliver superior performance,” shares P&G's Rafael Trujillo.
Trends
Beauty 2018-2020: Don’t Fear the Disruption
How industry growth is playing out across makeup, skin care, hair care and fragrance, as reported during the CEW's “State of the Beauty Industry Report 2018-2019."
Fine Fragrance
Fine Fragrances Fight Back in 2006—Part 2
According to Euromonitor International’s latest data, fine fragrances put in a surprise appearance as a top performer in the cosmetics and toiletries market
Trends
Global Flavors & Fragrances Market Forecast for 2024-2028
According to IAL Consultants, an average growth rate of 5.6% per annum is expected for the F&F market over the next five years.
Fine Fragrance
Decoding the 2024-2025 Fragrance Boom: Prestige x Value
Luxury brands accounted for 12% of prestige fragrance sales and grew faster than the overall category, per Circana.
Trends
TechNavio Forecasts Global F&F Growth During 2013-2018
The market research firm said the global F&F market is expected to grow at a Compound Annual Growth Rate (CAGR) of 5.63% over the period 2013-2018.
Trends
Report: Worldwide F&F Market Expected to Reach $26.5B in 2016
Market research firm Freedonia cites rising personal consumption in emerging economies as a growth driver
Trends
Report: Fragrance Expected to Bloom in Brazil during 2012-2017
By 2017, the fragrance industry will have the largest share among all Brazilian health and beauty industries, research firm Canadean forecasts.
Trends
Global Essential Oil Market to Grow at 8.1% CAGR from 2023-2031
Oils that are known to support physical, mental, emotional and spiritual well-being as well as sound sleep, are contributing to the market growth.
Home Care
Digital Scent Technology Market Projected to Reach $2B by 2029
The United States and Canada are leading the market in North America due to rising technological enhancements and the growing adoption of AI in these countries.
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