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Section: Fragrance > Trends

The Perfumer Notes column covers a wide variety of materials with insights from different perfumers.

[update] Discover The Latest "Perfumer Notes" Columns of 2022

In this monthly column, perfumers share various insights behind a chosen ingredient in formulations and beyond.

The collection includes three vision boards, each inspired by its own product in Air Wick’s lineup.

Air Wick Reveals Vision Board Collection with Lindsay Hubbard

Hubbard created a collection of vision boards for everyday hosting occasions.

The Summerween collection includes more than 70 products across body care and home fragrances, including body washes, candles, hand sanitizer and air fresheners.

Bath & Body Works Announces Summerween Collection, Introduces New Fragrance

The collection will feature six fragrances, including new I Scream Float, which sold out in one day on Tik Tok shop.

Report: Brazil's Fragrance Market Poised to Continue Rapid Growth

Canadean says both men and women are using high volumes of fragrances, and the young and increasingly affluent consumers are often looking to treat themselves to new and novel experiences.

KFC releases its chicken scented firelong. Photo: KFC.

Walmart Will Sell KFC's Chicken Scented Firelogs This Holiday

Deck the halls with chicken-scented fire logs.

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Firmenich Ranked Within Top 1% of Sustainable F&F Companies

EcoVadis has awarded Firmenich with a gold rating for being among the most sustainable suppliers in the F&F industry.

Mintel Finds Consumers Using Fragrance to Enhance Beauty Rest

Mintel said more than six out of 10 women (64%) and more than half of men (51%) who use any scented item would be interested in fragrances that can be worn at night to help one sleep or refresh sheets.

Scent and Component Analysis of the Hybrid Tea Rose

The hybrid tea rose as a group is one of the major modern roses cultivated as a garden rose today. It was developed and has been bred since the latter half of the nineteenth century by cross breeding the hybrid perpetual rose with the tea rose.

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Editor's Note: A Single Ingredient Can Tell Many Stories

One of the strengths of the F&F industry is its ability to connect people through storytelling. Each ingredient, flavor and fragrance tells a unique story through our sense of smell and taste.

How to prosper in a world of corporate giants

Privately owned business opposed to corporate giants has its own characteristics, its own obligation, its own rules that create its specific image in the public's mind. It also requires a very strong personal involvement form its management and above all from its leader, who must constantly be available to represent the company, the product, and more than everything else a personal philosophy of what business means: not only money but enthusiasm, careful attention, and self-commitment.

Products featuring essential oil claims are expected to rise in 2020.

Products Featuring Essential Oil Claims to Rise in 2020

Orchidia Fragrance has some advice for brands joining the essential oils trend in 2020.

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Belle Aire Creations Promotes Stacey David to VP of Sales

Stacey David will now be leading and expanding a senior sales executive team for Belle Aire Creations as vice president of sales, using her strategic initiatives to help grow the company.

Consumer Goods Boom in Emerging Markets Expected to Outpace U.S.

The Economist Intelligence Unit and research firm Mintel expect consumer spending for fast-moving consumer goods in emerging markets will outpace the U.S. for 2013–2016.

Natural Personal Care: Marching Forward in a Period of Uncertainty

Exploring the challenges facing natural brands and their suppliers as consumers tighten their belts.

Perfumer POV: An Opportunity to Reinvent the Fragrance Creation Process

Perfumers will have to collaborate and work hand in hand with R&D to innovate and find new notes to replace the restricted and/or banned ones; otherwise they may be forced to try to compose new melodies on a piano missing half the keys.

Report on the International Conference on the Psychology of Perfumery

The Second International Conference on the Psychology of Perfumery was held on July 22-26, 1991 at the University of Warwick, Coventry, England. Its ambitious purpose was succinctly defined by George Dodd as advancing our understanding of the interactions between the three Ms: molecules (the olfactory stimuli), membranes (the receptors) and moods (the effects of odors on the organism). The conference provided a few reports of substantive progress towards this goal.

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World Perfumery Congress 2018 Preview: A Sense of What’s Next

A preview of the event’s program and speakers, featuring a new master perfumer workshop, fragrance art installation, expo hall additions and more.

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Chasing the Market: Is India F&F Ready to Go Global?

The international and dosmetic F&F industries gather at the Biennial FAFAI Seminar for address the challenges and opportunities of this fast-evolving market

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