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Section: Fragrance > Home Care
Caftari has launched with two hero SKUs, Elixir and Dolce Far Niente.
Fragrance Brand Caftari Launches
The brand's scents are created to elicit emotional responses that are neurologically science-backed.
Nov 16th, 2023
Otherland co-founders Abigail Cook Stone and Sayyid Markar will remain with Curio Brands.
Curio Brands Acquires Otherland
This acquisition will expand on Curio's leadership within the luxury home fragrance space.
Jun 9th, 2023
Camille Goutal, the founder's daughter, will remain involved in fragrance choices, according to the acquisition agreement.
Interparfums Inc Acquires Goutal Brand
Maison Goutal was created by Annick Goutal in 1981.
Mar 19th, 2025
Calm features notes of lavender, vanilla, lemon, coconut, rose and dry musk.
Kris Jenner’s Safely Brand Launches Calm Collection
Calm features notes of lavender, vanilla, lemon, coconut, rose and dry musk.
May 12th, 2022
Understand the nuance of fragrance in cleaning products with the help of the November column, 'A Formulation for Success: Bringing the Supply Chain Together on Ingredient Transparency,' by the American Cleaning Institute.
CLR Cleaning Brand Adds Lavender Scent to Brilliant Bath Line
See the line expansion details and read up on ingredient transparency in fragranced cleaning products.
Nov 21st, 2022
Below 60° will offer a starter kit with one plug-in fragrance diffuser and three natural fragrance refills for $58.96.
Fragrance Diffuser Brand Below 60° Expands on Amazon
The brand is planning to expand its premium natural room fragrance options with additional scents this year.
Feb 16th, 2024
The starter kit from Below 60 includes a plug-in diffuser and three oils.
Hilary Duff’s Home Fragrance Brand To Join QVC
Founded in 2021, Below 60 creates cruelty-free home fragrances, including fragrance diffusers and candles.
Apr 25th, 2025
The range's nine scent variants include Passionfruit & Hibiscus, Vanilla Bliss & Orchid, and Fresh Lavender & Cotton.
Maesa's Affordable Home-scenting Brand Kōze Place Debuts at Dollar General
The nature-inspired affordable range includes scented candles, wax melts, diffuser oils, and air and fabric refresher sprays priced at $5 and below.
Feb 28th, 2023
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