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Section: Fragrance > Home Care
Home Care
Zoflora Adds to its Fragranced Disinfectant
The newest scent is Cypress & Sea Sage.
Home Care
KKW Fragrance Adds to Crystal Collection
KKW Crystal is joined by three new fragrances, totaling five for the collection.
Fine Fragrance
Pura and Studio McGee Collab on Fragrance Collection
Pura and Studio McGee, an interior design studio, have launched a collection of four fragrances.
Fragrance
Bath & Body Works Announces Summerween Collection, Introduces New Fragrance
The collection will feature six fragrances, including new I Scream Float, which sold out in one day on Tik Tok shop.
Fine Fragrance
Le Labo Fragrance Launches
The products are available on lelabofragrances.com, nordstrom.com and saksfifthavenue.com.
Home Care
Apartment Therapy for Aera Collection Debuts 3 Fragrance Capsules for Home Diffusers
The Apartment Therapy for Aera collection capsules is made from a combination of essential oils and naturally identical molecules, inspired by English Cottage, Tuscan Villa and Brooklyn Brownstone.
Home Care
Old Spice Sets Sail With Red Collection
Taking inspiration from current trends, Old Spice has released its Red Collection of scented body products.
Ambient Scent
Thymes Adds Noir Woods to Core Scent Portfolio
Noir Woods will join the brand’s core scent portfolio as the brand broadens its offerings beyond seasonal launches.
Home Care
The Laundress Launches New Activewear Collection for Fabric Care
The collection includes both a laundry detergent and fabric spray and was formulated to target odor, sweat and buildup.
Home Care
Method Freshens Up Target Aisles With Minted Collection
The collection of four fragrances will include a range of floral to fruity scents and will each feature the artwork from one of Minted’s artists.
Fragrance
WoodWick Candles Launches Precious Metals Collection
The collection includes eight candles inspired by the Earth's minerals.
Fragrance
Air Wick Reveals Vision Board Collection with Lindsay Hubbard
Hubbard created a collection of vision boards for everyday hosting occasions.
Fine Fragrance
NEST Launches LE Collections
The niche perfumer has launched two new limited-edition collections: Linen, with a specialty laundry detergent, and Cedar Leaf & Lavender featuring limited-edition scented crystals.
Fragrance
Dossier Announces Retail Expansion into CVS Pharmacy Stores
The brand will begin its expansion with eight best-selling fragrances.
Home Care
Laundry Logic: Fueling Purchase Intent through Fragrance & Lifestyle Trends
The power of scent can provide the pivotal opportunity to activate shopper interest and deliver the winning “wow” factor.
Home Care
Neostalgia Leads Top 3 Home Care Trends for Summer 2024 According to Scentmate by dsm-firmenich
Neostalgia is a concept that blends nostalgia and novelty, a more positive emotion than traditional nostalgia, as it involves enjoying the past again.
Fragrance
Inside Unilever’s New Fragrance House: Q&A with VP of Fragrance
Vivek Sirohi discusses the decision to create Unilever’s own fragrance house and what that means for the company going forward.
WPC Coverage
New Ingredient Discovery Enabling Fragrance Innovation in Laundry to Fine Fragrance @ WPC 2024
There's still time to register! Use code THYMESUP on new and unfinished registrations for a discount.
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