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Section: Fragrance > Home Care
“This is about giving people the chance to connect with scent in a way that’s very intentional, immersive and totally personalized,” said Evin Ellis, director of global marketing and e-commerce.
ScentAir Launches Build-Your-Own Sample Pack for Consumer eCommerce Line
Customers can now sample up to six fragrances from the brand’s collection of over 80 scents.
Jul 9th, 2025
Organizations from across the flavor and fragrance industry have been working to secure essential status, maintain the supply chain and ensure regulatory standards are met.
Life as We Know It: Creating the New Normal in the Age of COVID-19
Where do we go from here? We gathered insights from industry organizations on everything from navigating new regulations to sparking creativity in crises.
Jun 2nd, 2020
The candles and home fragrances were created with responsibly-sourced ingredients, including sustainably-sourced shea butter from the West African savannah.
Dalian Talent Group Announces Five-Year Partnership with French Connection for Candle, Home Fragrance Collection
The debut collection is currently available across the United Kingdom, Europe, India, North America and the Middle East and online.
Mar 31st, 2025
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NEST Launches LE Collections
The niche perfumer has launched two new limited-edition collections: Linen, with a specialty laundry detergent, and Cedar Leaf & Lavender featuring limited-edition scented crystals.
Apr 18th, 2018
Refresh & Energize: Surfacing notes of rejuvenating water reminiscent of a cool, rushing waterfall, along with zesty orange blossom.
Febreze Debuts Mood Collection
The collection is a set of three blended scents designed to set the atmosphere of every room of the user's home.
Aug 15th, 2023
The laundry collection from Homecourt includes a laundry concentrate, linen spray and laundry fragrance oil.
Homecourt Launches Laundry Collection
The collection will be available in three of the brand's signature scents.
Mar 19th, 2025
Floramelon (2)
Hangzhou Grascent Co., Ltd.'s Floramelon
Sep 1st, 2024
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Colgate-Palmolive Introduces Cleaning Products
Suavitel Complete is a laundry product, while Fabuloso Complete serves as an all-purpose cleaner. Both are available in two fragrances.
Apr 4th, 2018
The Voyage de Parfumeur collection includes three fragrances.
Lalique Launches Exclusive Candle Collection
The collection draws inspiration from the Mediterranean, Morocco and India.
Mar 25th, 2025
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Cool, Fresh, Crisp, Minty, Herbaceous—Frescamenth!
Oriental Aromatics brings you a refreshing burst of clean energy with Frescamenth AB19008.
Dec 1st, 2020
Consumer-Winning Perfumery: a Look Ahead
Helen Feygin (Intuiscent) discusses the value of fragrance to consumer products, such as detergents and fabric softeners, and what trends are emerging.
Dec 31st, 2008
Mega Santol
Hangzhou Grascent Co., Ltd.'s MegaSantol
Oct 1st, 2024
Muscosandrol
Muscosandrol from Hangzhou Grascent Co., Ltd.
Oct 21st, 2024
Hangzhou Grascent August
Hangzhou Grascent Co., Ltd.'s alpha-Damascone
Aug 8th, 2024
KKW Fragrance's Crystal Rose. Photo: KKW Fragrance.
KKW Fragrance Adds to Crystal Collection
KKW Crystal is joined by three new fragrances, totaling five for the collection.
Nov 20th, 2020
Raspberries & Whipped Vanilla candle features scent notes of pink raspberries, strawberry vanilla bean and sugared lemon drops.
Bath & Body Works Debuts Easter Collection
The collection ranges from candles to floral bath bombs and hand soaps.
Apr 1st, 2022
Calm features notes of lavender, vanilla, lemon, coconut, rose and dry musk.
Kris Jenner’s Safely Brand Launches Calm Collection
Calm features notes of lavender, vanilla, lemon, coconut, rose and dry musk.
May 12th, 2022
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Old Spice Sets Sail With Red Collection
Taking inspiration from current trends, Old Spice has released its Red Collection of scented body products.
Feb 2nd, 2018
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