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Section: Fragrance > Home Care
ChériScentz was developed to meet consumer demands for scents that reflect authenticity, inclusivity and emotional connection.
Givaudan Introduces ChériScentz Fragrance Technology
ChériScentz will join the company’s existing line of neuroscience technology innovations.
May 27th, 2025
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Fragrance Fixatives Market Stays Stable through 2025
Per a recent report, the fragrance fixative market is projected to reach $1.79 billion by 2025, as consumer demand rises globally.
Apr 25th, 2017
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ADA International Releases Fragrance-Inspired Hotel Line
Created with the help of Robertet perfumer Emilie Bouge, the line of cosmetics will come in a green tea and ginger fragrance and a seasonal pink pepper and cedarwood.
Oct 12th, 2018
There has reportedly been a spike in fragrance-related content on the social media platform, which has driven interest in the segment by Gen Z users.
Top 5 Fragrance Headlines of July 2024
The top 5 fragrance headlines ranged from corporate restructuring and sales reports to interactive scent exhibits and consumer trends in home care and purchasing.
Aug 1st, 2024
The three new fragrances will be available in cartridges sized for both of ScentAir’s smart home diffusers.
ScentAir Introduces Three New Sustainable Fragrances
The Sustainable Fragrances line uses exclusively essential oils and sustainably sourced, naturally derived and upcycled ingredients.
Apr 23rd, 2025
6 Opportunities for Fragrance in 2010
P&G’s Steve Hicks discusses how the industry can survive and thrive in a difficult environment.
Mar 15th, 2010
Marketers need to adapt and modify their strategies and product offerings.
5 Home Fragrance Trends in 2023
With an uncertain economy and inflation, consumer demand is expected to slow down.
Mar 21st, 2023
The Mojave Peach scent has fragrance notes of mandarin, cinnamon, peach, sandalwood and vanilla.
Laundry Sauce Introduces Mojave Peach Fragrance
Laundry Sauce, launched in 2022, combines its high-performance fabric care formulas with high-end fragrances from top perfumers.
Jun 6th, 2025
The shopscentlab.com platform is designed to leverage video experiences and AI tech to curate individual scents for each consumer.
Scent Lab Launches Platform for Customizable Fragrances
The shopscentlab.com platform is designed to leverage video experiences and AI tech to curate individual scents for each consumer.
Nov 7th, 2022
The AI-augmented perfumer fragrances were presented at a customer Sensorium in Hangzhou, China during the China Cleaning Industry Association conference.
Firmenich Launches AI-Augmented Laundry Care Fragrances
The AI-augmented perfumer fragrances were presented at a customer Sensorium in Hangzhou, China during the China Cleaning Industry Association conference.
Nov 12th, 2020
Rafael Trujillo, R&D vice president, Victor Mills Society and master perfumer at P&G and a paper co-author shared, “Scent and fragrance play a huge role in consumer purchasing behaviors. Perhaps, if we can learn more about what people prefer, and why they prefer those elements, we can create even better experiences and products that deliver superior performance.”
5 Top Fragrance Headlines of August 2024
Here are the top 5 headlines spanning from home care trends, perfumer insights and World Perfumery Congress 2024 expo hall highlights.
Aug 27th, 2024
The proposed site will have end-to-end digital capabilities, including robotics to blend fragrance oils and AI tools to aid fragrance development.
Unilever Invests In New UK Fragrance Facility
The proposed facility will include a fragrance research and innovation lab, a compounding facility and evaluation suites for product testing.
May 19th, 2025
The newest scent is Cypress & Sea Sage. Photo: Zoflora.
Zoflora Adds to its Fragranced Disinfectant
The newest scent is Cypress & Sea Sage.
Jun 30th, 2021
Herbal and Botanical Fabric Softener Fragrances
Mintel explores natural ingredients emerging among new global leaders in the fabric softener arena
Dec 31st, 2008
Fragrance in Good Times and Bad
Givaudan’s Michael Carlos on how the economic crisis could reshape the industry.
May 15th, 2009
Michael Carlos, Givaudan.
FMA Recap: Fragrance in Tough Times
Michael Carlos on fragrance in varying economic climates; Schrankel lauded for regulatory efforts.
Apr 20th, 2009
Spray-Tek was founded in 1981 and has focused on innovations in spray drying solutions and innovative delivery system technologies.
Spray-Tek Joins Fragrance Creators Association
The company has served brands in the fragrance, cosmetics, personal care, and home care industries.
Dec 11th, 2024
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Top 5 Fragrance Articles of 2024
Check out our most popular fragrance articles from the past year.
Dec 31st, 2024
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