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Section: Fragrance > Home Care

The three new fragrances will be available in cartridges sized for both of ScentAir’s smart home diffusers.

ScentAir Introduces Three New Sustainable Fragrances

The Sustainable Fragrances line uses exclusively essential oils and sustainably sourced, naturally derived and upcycled ingredients.

The proposed site will have end-to-end digital capabilities, including robotics to blend fragrance oils and AI tools to aid fragrance development.

Unilever Invests In New UK Fragrance Facility

The proposed facility will include a fragrance research and innovation lab, a compounding facility and evaluation suites for product testing.

Noir Woods includes scent notes of golden amber, smoky woods and fresh evergreen.

Thymes Adds Noir Woods to Core Scent Portfolio

Noir Woods will join the brand’s core scent portfolio as the brand broadens its offerings beyond seasonal launches.

The first product collection of the partnership was inspired by Shondaland's drama series on Netflix, 'Bridgerton.'

Bath & Body Works Announces Yearlong Partnership With Netflix

The partnership will bring award-winning storytelling to life through the power of fragrance in the first collaboration of its kind for Bath & Body Works.

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Crystal Body Deodorants Releases Two Gender-neutral Scents

The new additions to the line of deodorants will include Freshly Mint (cotton, linen and mint) and Mountain Fresh (jasmine, oakmoss, lemon and cedarwood).

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Mark Your Calendars, March 21 is National Fragrance Day

In response to the digitization of fragrance, Levy announced that the association will launch its trademarked National Fragrance Day on March 21.

Pre-orders begin October 3, 2023 on nongenderspecific.com.

Non Gender Specific x Ohuprettythings Brooklyn Baby Candle Collab

Brooklyn Baby, which is a a scented candle housed in a handmade nude clay vessel featuring a minimal monochromatic design that is an ode to the influencer's life in the borough.

The Summerween collection includes more than 70 products across body care and home fragrances, including body washes, candles, hand sanitizer and air fresheners.

Bath & Body Works Announces Summerween Collection, Introduces New Fragrance

The collection will feature six fragrances, including new I Scream Float, which sold out in one day on Tik Tok shop.

Jejurikar first joined P&G in 1989 and has been a member of the company’s leadership team since 2014.

P&G Names Shailesh Jejurikar as President, Chief Executive Officer

Jon Moeller, P&G’s current CEO, will become executive chairman on January 1.

The collection features a new fragrance, Marine, with scent notes of bergamot, mandarin, jasmine and musk.

The Laundress Launches New Activewear Collection for Fabric Care

The collection includes both a laundry detergent and fabric spray and was formulated to target odor, sweat and buildup.

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Fragrance Ingredient Communication: Negotiating and Implementing California’s SB 258

Also known as the Cleaning Products Right to Know Act, SB 258 presented an opportunity for the International Fragrance Association North America to engage all stakeholders for meaningful fragrance ingredient communication.

The company is planning to recruit expert perfumers in the United Kingdom, United States and India to work across the global portfolio of brands.

Inside Unilever’s New Fragrance House: Q&A with VP of Fragrance

Vivek Sirohi discusses the decision to create Unilever’s own fragrance house and what that means for the company going forward.

Industry Associations React to Negative Study on Scented Laundry Products

Take exception to study's methods, conclusions

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What's Clean in Scent at Natural Products Expo West 2019?

At the 2019 Natural Products Expo West, home, air and personal care products were among the many scented innovations featured on the event floor.

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Over 3500 P&G Products are now Included Within SmartLabel

"The addition of these products is indicative of P&G's transparency goals—previously announced via Ambition 2030—"to help people make informed choices by providing ingredient information in a way that is clear, reliable and accessible."

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World Perfumery Congress 2018 Preview: A Sense of What’s Next

A preview of the event’s program and speakers, featuring a new master perfumer workshop, fragrance art installation, expo hall additions and more.

Merla Zollinger promoted to associate vice president, Meetings.

The American Cleaning Institute Announces Staff Promotions and New Hire

Promoted members include Kristin DiNicolantonio, Brennan Georgianni and Merla Zollinger.

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Tide: The History of the Smell of Clean in North America

Throughout the years, Tide has become synonymous with the scent of clean, while evolving to meet the demands of conscious consumers.

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