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Type: News

Section: Fragrance > Home Care

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Top 5 Fragrance Headlines of December 2024

Learn more about the most-read articles of the past month.

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Top 5 Fragrance Articles of 2024

Check out our most popular fragrance articles from the past year.

According to the press release, Riverside’s company officials intend to enhance Essential Composition’s commercial and R&D capabilities to support growth.

Riverside Company Invests in Spanish Fragrances Business, Essential Compositions

Essential Compositions was founded in Gandía, Spain in 1980 and manufactures fragrances for perfumery, personal care, air care, and home care companies.

Spray-Tek was founded in 1981 and has focused on innovations in spray drying solutions and innovative delivery system technologies.

Spray-Tek Joins Fragrance Creators Association

The company has served brands in the fragrance, cosmetics, personal care, and home care industries.

Keva is a fragrance and flavor manufacturer based in India.

Fragrance Creators Association Adds Keva USA to its Membership

Kedar Vaze, chief executive officer of Keva, said, “Joining FCA enables us to strengthen our engagement with industry peers and amplify our leadership in sustainability initiatives.”

Unilever is investing €100 million to build in-house, digitally enabled fragrance design and creation capabilities.

Why Unilever is Building an In-house Fragrance House

The company is planning to recruit expert perfumers in the United Kingdom, United States, and India to work across the global portfolio of brands.

Osmo's new scents were developed using AI technology to screen molecules at a faster rate.

Osmo Launches Scent Molecules Through Proprietary AI Technology

The three floral scents are available for purchase in the U.S. and E.U. markets.

ACI reached its goal of collectively reaching 500,000 impressions, doubling last year’s target numbers with posts across Facebook, Instagram, TikTok, LinkedIn, and X.

American Cleaning Institute's 2024 Our Future is Clean Social Media Challenge Doubles Last Year's Impressions

IFF is highlighted for winning the #OurFutureIsClean social media challenge, as the member company with the most engagement.

Muscosandrol

Muscosandrol from Hangzhou Grascent Co., Ltd.

Since Unilever began posting on the platform in 2023, Cleanipedia has seen traffic increase by a third, reaching a total of over 2.4 billion views globally.

Unilever's Cleanipedia Harnesses TikTok to Track Gen Z’s Spending

Since Unilever began posting on the platform in 2023, Cleanipedia has seen traffic increase by a third, reaching a total of over 2.4 billion views globally.

“I am incredibly grateful to have had the privilege to lead this extraordinary organization,” said Melissa Hockstad. “I am deeply proud of all that we have accomplished together, and I am continually inspired by the dedication and passion of our members, leaders, and staff.

American Cleaning Institute Announces President and CEO Melissa Hockstad Steps Down

ACI has announced that it will initiate a search to identify a new leader.

The Spanish Leather scent starts with the freshness of cardamom and blue eucalyptus. The heart of the fragrance is built around orris butter and suede, while the base is a warm blend of amber, leather, cedarwood and tonka.

Sabine De Tscharner's Inspiration Behind Laundry Sauce's Spanish Leather Scent

From her deep connection with leather notes to the unique challenges of creating long-lasting scents for laundry, De Tscharner shares how the industry is evolving toward luxury fragrance experiences.

Mega Santol

Hangzhou Grascent Co., Ltd.'s MegaSantol

Walter Ribeiro (53) comes from Brazil and has lived with his family in Holzminden, the headquarters of Symrise AG, for many years.

Symrise AG Appoints Walter Ribeiro to Executive Board & Jörn Andreas Exits Company

And Jean-Yves Parisot takes over as interim head of the Scent & Care segment.

The Apartment Therapy for Aera collection capsules is made from a combination of essential oils and naturally identical molecules, inspired by English Cottage, Tuscan Villa and Brooklyn Brownstone.

Apartment Therapy for Aera Collection Debuts 3 Fragrance Capsules for Home Diffusers

The Apartment Therapy for Aera collection capsules is made from a combination of essential oils and naturally identical molecules, inspired by English Cottage, Tuscan Villa and Brooklyn Brownstone.

Floramelon (2)

Hangzhou Grascent Co., Ltd.'s Floramelon

Rafael Trujillo, R&D vice president, Victor Mills Society and master perfumer at P&G and a paper co-author shared, “Scent and fragrance play a huge role in consumer purchasing behaviors. Perhaps, if we can learn more about what people prefer, and why they prefer those elements, we can create even better experiences and products that deliver superior performance.”

5 Top Fragrance Headlines of August 2024

Here are the top 5 headlines spanning from home care trends, perfumer insights and World Perfumery Congress 2024 expo hall highlights.

The spray is said to reduce unsavory smells by 98% in the kitchen (lasting for up to 2 hours).

MALIN+GOETZ Introduces Alcohol-free Tomato Home Spray with Odor-neutralizing Technology

The brand first struck success with this ingredient with the launch of its twice-sold-out tomato candle.

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