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Section: Fragrance > Ambient Scent
Rituals has added three new fragrances, as well as numerous new products. Photo: Rituals' Facebook.
Rituals Launches New Car Fragrances, Extends Mini Travel Essentials
Rituals has added three new fragrances, as well as numerous new products.
Jun 16th, 2021
The Snowing in Pasadena candle offers scent notes of smoke and pine.
Literie Adds Additional Scents to The Real Housewives Collection
Each scent is said to be inspired by some of the most iconic Real Housewives moments.
Nov 2nd, 2022
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A revolution in fragrance: Lemon Myrtle – the new citrus
Lemon Myrtle - With a sophisticated aroma and naturally occurring citral, this versatile ingredient offers benefits from antimicrobial to mood enhancement. Read about this fresh, sustainable 'new citrus' capturing hearts worldwide!
May 23rd, 2024
Côte&ciel and Studio Orbe's Atlas includes a ceramic stone diffuser and an original scent inspired by the coastal landscapes with floral and aquatic notes.
Studio Orbe and côte&ciel Launch Atlas Scented Sculpture Set
Atlas includes a ceramic stone diffuser and an original scent inspired by the coastal landscapes with floral and aquatic notes.
Jun 1st, 2022
Enhancements in the brand’s products include more fragrance in every burn, an upgraded wax formulation, improved burn to reduce soot and tunnelling and fragrance-first visuals.
Yankee Candle Partners with Brittany Snow, Unveils Brand Refresh
Enhancements include longer lasting fragrance, upgraded wax formulation and improved burn.
Jul 23rd, 2025
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Nasal Cilia: The ‘Long and Short’ of Scent-sation
Researchers at the Perelman School of Medicine at the University of Pennsylvania have identified patterns in cilia length and function within the naval cavity of a mouse model.
Oct 20th, 2015
ScentWorld 2008 Report: Optimizing Consumer Experience through Fragrance
Exploring the role of fragrance in marketing and brandingFragrances created for brands’ retail and other environments don’t have to be the olfactive equivalent of Muzak. Rather than blanket a space with a generic scent, perfumers, fragrance house experts and brand specialists are partnering to create innovative signature scents that transmit cues about brand personality, identity and position within the competitive landscape. In an age in which consumers are constantly bombarded with brand messages, scent presents an underutilized avenue for cutting through the noise. At the recent ScentWorld conference in New York sponsored by the Scent Marketing Institute, a range of speakers—including perfumers, manufacturers, sensory scientists and branding experts—discussed scent’s role in branding and marketing. “We are responding to the explosive growth of scent marketing across a wide range of industries,” says the Institute’s founder Harald Vogt.
Nov 10th, 2008
Better World Fragrance House Carby Musk candle features velvet, musk, floral, amber and soft marine notes.
Drake Adds Carby Musk to Better World Fragrance House
The relaunch of the Carby Musk candle features velvet, musk, floral, amber and soft marine notes.
Apr 14th, 2022
Air Wick x Stacey Solomon's thirteen-piece collection ranges from Mist Diffusers to Plug-ins.
Stacey Soloman x Air Wick Launch Home Fragrance Collection
The collection utilizes the Spring Roses fragrance, which features sandalwood and rose to create a light, floral and woody scent.
Mar 30th, 2022
PhyllisK March Madness Candle is sandalwood-scented and made from 100% soy.
PhyllisK New York Releases March Madness Soy Candle
The sandalwood-scented candle is made from 100% soy with an average burn time of 60 to 70 hours.
Mar 10th, 2022
Keva is a fragrance and flavor manufacturer based in India.
Fragrance Creators Association Adds Keva USA to its Membership
Kedar Vaze, chief executive officer of Keva, said, “Joining FCA enables us to strengthen our engagement with industry peers and amplify our leadership in sustainability initiatives.”
Dec 6th, 2024
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A Fresh Start: RTD & Air Care in 2018
Both booming segments, air care and RTD beverages are a source of constant innovation and creativity from the F&F industry – where the sky (whether scented or not) is the limit.
Jan 25th, 2018
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Home Fragrance: Air Care in the US Market
The current state of the air care market and the trends shaping it in the years to comeUS consumers are drawn to air care for several reasons. Busy lifestyles translate into less cleaning at home, but consumers still want a home that smells fresh.
Dec 31st, 2008
ScenTree offers the combined scent of a Christmas tree, scents of cooking, cocktails and more.
Ulta-Lit Tree Company Launches ScenTree Diffuser
ScenTree offers the combined scent of a Christmas tree, scents of cooking, cocktails and more.
Oct 20th, 2022
Designed to drop into packaging, Aroma-Can is intended to produce a pleasant aroma made to mask unwanted odors in products.
Airnov Announces Aroma-can Strawberry and Mint Scents
Designed to drop into packaging, Aroma-Can is intended to produce a pleasant aroma made to mask unwanted odors in products.
Aug 30th, 2021
Haunted Nights Three-Wick Candle, with forest-like notes of sage, mahogany and verbena.
Bath & Body Works Releases Fall and Halloween Collections
Haunted Nights Three-Wick Candle, with forest-like notes of sage, mahogany and verbena.
Aug 6th, 2021
The brand will now offer its candles at select Neiman Marcus stores. Photo: Hotel Lobby Candle.
Hotel Lobby Candles to Launch at Neiman Marcus
The brand will be available in eight stores and online at Neiman Marcus.
May 27th, 2021
Goop X Heretic, This Smells Like My Prenup Candle. Photo: Goop.
Goop Releases 'This Smells Like My Prenup' Candle
This is Goop's third candle launch.
Nov 12th, 2020
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