P&F+ Editorial Calendar 2024

Nov 29th, 2023

Instead of relying on fragrance vocabulary—which many consumers struggle to articulate—the platform attempts to infer olfactive preferences from visual taste.

Jo Malone Taps Pinterest Data for Fragrance Discovery in Latest AI Personalization Play

Estée Lauder's new Scent Scanner signals a shift from fragrance quizzes to visual-intent decoding, turning mood boards into scent recommendations.

From Soil to Scent: Indesso’s Responsible Patchouli Journey

From Soil to Scent: Indesso’s Responsible Patchouli Journey

At Indesso, patchouli sourcing is guided by three pillars: traceability, environmental stewardship, and social empowerment. Together, these ensure that every drop delivers not only olfactory richness, but also integrity.

Agrumaria Reggina Becomes Agrumaria as Citrus Specialist Sharpens Global Identity

"A new positioning that expresses who we are in a clearer, simpler, cleaner way."

'We built Osmo to accelerate fragrance innovation, and this auction is the clearest expression of that mission,' said Alex Wiltschko, CEO and founder of Osmo. 'These molecules exist because AI can do in months what traditional discovery takes years to achieve. Now we're opening access to them in a way the industry has never seen before.'

Osmo Opens AI-Developed Captives to Market Through Industry-First Auction

The company reports building a pipeline of 43 proprietary molecules in less than three years.

The 12th Annual Art and Olfaction Awards honored the world's most innovative independent perfumers, artists and olfactory creators on June 11, 2026, at the Gazarte Cultural Center in Athens, Greece.

Art and Olfaction Awards Celebrate Global Independent Fragrance Excellence in Athens

The event underscored the growing international influence of independent fragrance creation.

Among the winning brands, L’Oréal-owned fragrance houses dominated the awards program, with Yves Saint Laurent, Valentino, Prada and Miu Miu collecting top honors across prestige, luxury and ultra-luxury categories. Read the story for the full list of winners.

Dominique Ropion, Honorine Blanc and Marie Salamagne Lead Big Wins at 2026 Fragrance Foundation Awards

Framed around the theme “The Science of Possible,” the report highlights progress in conscious sourcing, intentional innovation, future-focused operations and strategic partnerships, demonstrating how the company is leveraging nature-based science to create environmental and business value.

IFF’s 2025 Sustainability Push: From Circular Rosemary and Vanilla Communities to Biodegradable Fragrance Tech

In Madagascar, IFF’s Sustainable Vanilla Program continues to strengthen one of the world’s most important vanilla supply chains.

BFI’s operations will remain in Chicago, and the existing team will continue supporting customers following the transaction.

FlavorSum Deepens Beverage Reach with Beverage Flavors International Acquisition

BFI’s operations will remain in Chicago, and the existing team will continue supporting customers following the transaction.

With Roblox attracting more than 150 million daily users, Garden Makers gives Givaudan a direct channel to engage Gen Z and Gen Alpha consumers, positioning fragrance as both a creative and educational pursuit.

Givaudan Brings Perfumery to Roblox With Launch of Garden Makers

Garden Makers gives Givaudan a direct channel to engage Gen Z and Gen Alpha consumers.

Overall, this year’s Esxence signaled a category at a crossroads: expanding rapidly in scale and creativity, but increasingly challenged by oversaturation and the need to sustain meaning in an overcrowded fragrance landscape.

Esxence 2026: “Sensing the World” Signals a New Era of Scale, Storytelling, and Scent Saturation in Artistic Perfumery

Brands leaned heavily into immersive activation strategies to drive engagement.

Adobe Stock 1047573008 Editorial Use Only (1)

Ingredion Strikes Deal for Tate & Lyle, Creating Ingredient Solutions Powerhouse

By adding Tate & Lyle's expertise in fortification and sweetening to its existing portfolio, Ingredion is positioning itself as a more comprehensive partner for global food and beverage innovation.