Smells Like World Perfumery Congress: Pre-show Program Now Available

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World Perfumery Congress (WPC) has released its pre-show program for the 2020 event. The pre-show program includes the latest speaker lineup, conference schedule, hotel and travel information, exhibitor list, expo hall map and more.

WPC 2020 will be held at the Miami Beach Convention Center in Miami, Florida, from the 2-4 of June. This year’s event will feature presentations on several trending topics including:

  • Artificial Intelligence: Alexander Wiltschko of Google, Paulo Alexandre dos Santos Roserio of Grupo Boticário and Emily Bond of Givaudan will explore the intricacies of the age of digital fragrance creation.  
  • Sustainability: Julien Fermenich and Juliette Sicot-Crevet of Firmenich along with Jeremy Compton of Givaudan will present the latest on natural, sustainable and purpose driven perfumery.
  • Fragrance Psychology: Anne Churchill of Givaudan and Paulo Alexandre dos Santos Roserio of Grupo Boticário tackle the pursuit of happiness through scent.

 Early bird rates apply through April 1, 2020. Click here to register today!



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The World Perfumery Congress (WPC) is the global stage for fragrance creativity, ingredients, technology and business—providing the ideal forum for discussing the industry’s latest issues and breakthroughs. The unique three-day educational and networking forum unites fragrance industry professionals, its suppliers and brand marketers to discuss current and future opportunities. Visit for more information about the event.