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Section: Fragrance > Trends

As we know, trends come in waves, Gen Z is also rediscovering vanilla and digging into gourmand fragrances.

Bridging the Gap: How Iconic Scents Are Being Repackaged for Gen Z

Matthieu Befve, Givaudan head of Fine Fragrance North America shared, "The Haute Parfumerie segment is one of the fastest-growing markets that resonates with the Gen Z consumer."

Under the new research project, the Estée Lauder Companies seeks to decode the neurological connections between fragrance and emotion to drive fragrance product development, packaging innovation, the development of consumer experiences and marketing claims, and more.

The Estée Lauder Companies' New Research Project to Decode the Scent-Emotion Connection

The Estée Lauder Companies seeks to decode the neurological connections between fragrance and emotion to drive fragrance product development, packaging innovation, the development of consumer experiences and marketing claims, and more.

Pheromone perfume, a growing trend, with more than 130K searches for pheromone perfume on Google and trending on TikTok.

Spate Reveals 3 Beauty and Personal Care Consumer Trend Predictions for 2024

Each of these predicted macro trends were selected through an analysis of growing micro trends present on Google searches and TikTok videos in the space of beauty and care.

Citrus essential oils face a number of issues that can alter their composition or quality from season to season and even within a given season.

Essential Oils and Citrus Blends: Maintaining Quality Amidst Rising Costs and Adulteration

Discover the innovative strategies and testing techniques they are adopting to ensure that every drop meets the highest standards, even in a volatile market.

RoseSkin4252

Trend Spotting: Rose-inspired Skin Care and Korean-inspired Makeup Surge in Popularity

The top-ranking rose-inspired skin care products and cushion compacts, as of March 2018.

Is your company interested in keeping a finger on the pulse of how these sustainable ingredients are being utilized in F&F formulations?

Would You Like More Information about Trends in Sustainable Ingredients Utilized in Formulations? [Survey Results]

See the results of last week's poll!

What are consumers searching for in terms of fine fragrance? Spate dishes on the top two rising stars.

Jean Paul Gaultier & Laura Mercier Names Top Rising Star Personal Fragrance Brands in US by Spate

See the data behind Jean Paul Gaultier’s bringing in 56.5K monthly searches and a +149.6% growth in searches compared to last year.

The Importance of Self-Regulation in the Fragrance and Flavor Industry Views of the U.S. Food and Drug Administration

Keeping in mind our shared purposes, I want to discuss with you today the role of the Food and Drug Administration in regulating flavors and fragrances in the United States. I also would like to address the growing importance of international cooperation in regulatory matters.

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