Search Perfumer & Flavorist

Adobe Stock 650936200 Editorial Use Only

Revieve's Next-Gen AI Advisors Personalize Beauty Shopping

Revieve is set to unveil a new AI-powered beauty assistant. Leveraging Google Cloud technology, this innovative tool promises personalized beauty advice, product recommendations, and in-depth product information.

With the launch, Generation will introduce three exclusive fragrance ingredients created using OI technology: Glossine, Fractaline, and Quasarine.

Osmo Launches AI-Powered Fragrance House, Generation

Perfumer & Flavorist+ asked the company's CEO and master perfumer about how this new fragrance house will harness its proprietary technology to elevate fragrance formulation.

Close-up of human nose with ethereal blue and orange smoke visualizing sensory perception

OnScent Launches Generative AI Platform for Fragrance Trend Forecasting

“With ScentRadar, it’s like conducting global, real-time focus groups 24/7,” said chief executive officer Achim Daub.

Inside IFF: Where Nature, Biotech and AI Converge in Fragrance

Osmo's new scents were developed using AI technology to screen molecules at a faster rate.

Osmo Launches Scent Molecules Through Proprietary AI Technology

The three floral scents are available for purchase in the U.S. and E.U. markets.

Aerial view of Manhattan skyline with downtown towers, waterfront, and blue sky

As Beauty Becomes the Focus, Unilever Invests in AI-Powered Fragrance Innovation in India

The company is actively reshaping its portfolio and has outlined plans to separate its food and beverage businesses, positioning itself as a focused beauty and wellness player.

Senior man in blue blazer and white shirt smiling at camera outdoors

Symrise Strengthens Fragrance Leadership with Strong Results, AI-Driven Innovation and Global Creative Expansion

Navigating volatility, delivering emotional benefits and sustainable materials, and the implications of augmented creativity.

Estée Lauder luxury beauty storefront with blue marble facade and illuminated interior display

Estée Lauder Raises Growth Outlook as Fragrance Surges 20%, Microsoft Partnership Targets AI Efficiency

Geographically, organic sales increased across all regions, led by Asia/Pacific, up 10%, and Mainland China, up 9%.

Mintel's NeuroGlow trend notes, 'The next chapter of wellness will be mind-body beauty, where mental well-being and physical appearance are interconnected.'

2024's Beauty Trends Are Already Coming True

The need for minimalism, support for well-being and emerging AI tools intersect at a unique moment in beauty.

L'Oreal corporate headquarters building with yellow autumn trees

L’Oréal’s Back: Inside the Beauty Giant's 2025 Rebound

The results mark another year of outperformance versus the global beauty market, with CEO Nicolas Hieronimus citing innovation acceleration, AI deployment and operational efficiency as key drivers.

The program is designed to address key market challenges across fine fragrance, beauty, personal and home care.

IFF Announces China Scent Exploration Program

The new initiative leverages AI and cultural insights to create unique fragrances for Chinese consumers.

Woman with long dark hair gazing upward against a twilight sky with trees framing the scene

Givaudan Brings Neuroscience Into Fragrance Design With HarmoniScentz

New technology uses biometric data, psychological research and AI to help perfumers create fragrances designed to mitigate acute stress.

Modern laboratory with fragrance bottles on display shelves and researchers in background

Fragrance Leaders & Newsmakers 2026: The Great Reset—Leadership Shifts and the 4 Forces Driving the Industry’s Future

Insights from major fragrance houses and upstarts reveal a future defined by the complex, yet integrated, dynamics of human creativity, scientific precision and hyper-local market relevance.

Paltina curved applicator samples with labels arranged on gray surface next to pens

Editor’s Note: What I Learned at the 2026 World Perfumery Congress

The industry is adapting amid a rise in tech, ingredient innovation and a market boom.

Scientific glass bottles with floating spherical molecules in yellow and white tones

Biotechnology as a ‘Flexible Toolbox’ for R&D: Q&A with SVP of IFF Scent

Charbel Bouez explains how IFF Scent uses several different technologies to innovate while maintaining its high quality.

The proposed site will have end-to-end digital capabilities, including robotics to blend fragrance oils and AI tools to aid fragrance development.

Unilever Invests In New UK Fragrance Facility

The proposed facility will include a fragrance research and innovation lab, a compounding facility and evaluation suites for product testing.

Gen Z's desire for individuality extends to their fragrance choices.

Gen Z Redefines Fragrance: A New Era of Personalized Scents

Younger consumers are leading the way in fragrance, seeing these products as a way to express their individuality.

Valery Claude, senior vice president of innovation at IFF Scent, said, “Our evolving technologies are empowering our perfumers and partners to more effectively meet diverse customer demands and expectations in fragrance, personal care and home care.”

IFF Announces Science of Performance Program

The consumer-centric suite focuses on three scientific tracks to control fragrance release over time.