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Section: Fragrance > Personal Care/Beauty

On a 1-10 scale of the importance of scent, “scent in my bathtub products” received 9.3.

5 Trends Shaping the Bath & Body Care Industry

Scent experiences, line extensions, collaborations, body sprays, and hand care are leading the way in bath and body care innovation.

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The Future of Fragrance: World Perfumery Congress 2016

This year's congress brought together more than 1,100 attendees worldwide to discuss what makes "scents" in fragrance sustainability.

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Forward Thinking: The Natural Evolution

Scrutinizing labels is the new norm, and consumers continue to be increasingly selective about the ingredients that they will use in their products. This has led to many innovations in natural skincare, deodorant, hair care and fine fragrance products.

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Forward Thinking: Scented Air

Fragrances are becoming more sophisticated across aircare and candle categories as new product launches are featuring multi-layering and scent control.

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Forward Thinking: Hair Flair, Fragrance and Care

Hair colorants, customized hair products and innovative hair care applications inspired by skin care are providing new opportunities and challenges for fragrance houses and consumer packaged goods manufacturers.

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Non-Alcoholic Solvents in Multifunctional Fragrances

By replacing alcohol as the carrier solvent with biology-based hydrocarbons (BBHCs), it becomes possible to design and manufacture entirely novel multifunctional products that straddle the line between perfume and beauty care while carrying an “all-natural” certification.

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