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Section: Fragrance > Ambient Scent
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Editor's Note: Snacks and Air Care: Dynamic Growth
This issue, we’re exploring two booming categories in flavor and fragrance: snacks and air care. With wellness at its core, we’re seeing exciting new trends that are shaping innovation through sustainability, personalization and attention to sensory experiences.
Aug 30th, 2019
Sandra Barvaux shares, 'Our goal is to offer Aera consumers beautiful fragrances that resonate with the ambiance they desire to create in their homes.'
Evolving Home Care Market Trends According to Aera
During a one-on-one interview, Sandra Barvaux to shared insight into the brand's evolution, collaborations, current exciting trends in home care and more.
Mar 26th, 2024
The fragrances available were crafted to create a real-to-life experience in the home.
ScentWorx By Slatkin + Co. Available at Walmart
The lifestyle fragrance brand known for iconic, true-to-life scents is officially available at Walmart stores nationwide with offerings of candles and personal care items.
Jan 29th, 2025
Unilever and Fragrance: Emotion and Function
Marcella Bartoletti on scenting personal, home and oral care brands for a changing world.
Mar 15th, 2010
The Smart Diffuser functions entirely on Bluetooth through the accompanying Scent app.
Scent Australia Home Announces Smart Diffuser
The Smart Diffuser functions entirely on Bluetooth through the accompanying Scent app.
Jan 18th, 2022
Keva is a fragrance and flavor manufacturer based in India.
Fragrance Creators Association Adds Keva USA to its Membership
Kedar Vaze, chief executive officer of Keva, said, “Joining FCA enables us to strengthen our engagement with industry peers and amplify our leadership in sustainability initiatives.”
Dec 6th, 2024
The line is intended to naturally eliminate animal waste odors, reduce moisture and extend bedding life, while also improving pest control.
Scent Away Products Launches Barnyard Animal Deodorizers
The line is intended to naturally eliminate animal waste odors, reduce moisture and extend bedding life, while also improving pest control.
Jan 24th, 2022
“This is the fragrance industry’s biggest night,” said president Linda G. Levy.
The Fragrance Foundation 2025 Award Winners Announced
The event celebrated excellence and innovation in American fragrance in 19 categories.
Jun 9th, 2025
The Snowing in Pasadena candle offers scent notes of smoke and pine.
Literie Adds Additional Scents to The Real Housewives Collection
Each scent is said to be inspired by some of the most iconic Real Housewives moments.
Nov 2nd, 2022
Côte&ciel and Studio Orbe's Atlas includes a ceramic stone diffuser and an original scent inspired by the coastal landscapes with floral and aquatic notes.
Studio Orbe and côte&ciel Launch Atlas Scented Sculpture Set
Atlas includes a ceramic stone diffuser and an original scent inspired by the coastal landscapes with floral and aquatic notes.
Jun 1st, 2022
Inspired by the brand’s popular Travel Series collection of six rainbow-hued hardbacks, Assouline created the Travel From Home Candle line of corresponding scented candles that use the same iconic serigraphy of symbols from the books.
6 Trends and Innovations in Ambient Scent
Books, Italy, and summer scents are popular home fragrance themes while collaborations, sustainable candles, and air care innovations continue.
Sep 1st, 2023
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[Updated] The Fine Art of Scent: WPC Art Exhibit Preview
New to the event, the WPC art exhibit will explore the growing world of olfactory art with three artists.
Feb 5th, 2018
Monster Essence Fragrance Diffuser. Photo: Carl's Jr. Facebook.
Carl's Jr and Hardee's Releases Bacon and Beef Scented Diffusers
The diffuser is part of a promotion of its Monster Angus Thickburger.
Dec 3rd, 2020
The four scent capsules are inspired by The Laundress' most popular products and are compatible with Aera diffusers.
The Laundress and Aera Collaborate on Fragrance Capsules
The four scent capsules are inspired by The Laundress' most popular products and are compatible with Aera diffusers.
Aug 18th, 2021
Snap Fitness's signature scent, developed by the ScentAir team, is meant to stimulate and soothe in times of stress.
ScentAir Announces Global Partnership with Snap Fitness
Snap Fitness's signature scent, developed by the ScentAir team, is meant to stimulate and soothe in times of stress.
Jul 15th, 2021
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SC Johnson Acquires Method and Ecover
SC Johnson has signed an agreement to acquire home care and body care companies Method and Ecover.
Sep 18th, 2017
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ScentAir Has Acquired ScentHD
“There are a lot of exciting plans for the ScentAir Home line and many new products in the works,” said ScentAir CEO Dan Connors. “We’re proud to bring what had previously only been available to commercial customers to home fragrance lovers.”
Aug 12th, 2019
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[video] Two Sense: Exploring an Industrial Art with Laurent Mercier
Eurofragrance's CEO discusses the company's latest U.S. acquisition and shares his perspective on creativity with purpose.
May 4th, 2018
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