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Section: Fragrance > Ambient Scent

Photo: Scented Vents.

Scented Vents Releases HVAC Fragrance System

The HVAC system works in homes and business to disperse fragrance throughout.

In addition to the rebrand, Scentbird will begin offering candles as part of the subscription service.

Scentbird Announces Rebrand and Adds Candle to Subscription Service

The service's first-ever rebrand includes a new look and feel with an updated color palette and creative direction.

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Symrise AG's Renewable Linalools

The company offers linalool, linalyl acetate, and tetrahydrolinalool from renewable sources.

Le Meridien partners with MALIN + GOETZ to Capture the Nostalgic Scent of Summer

Savor the Summer With Le Méridien Hotels & Resorts Latest Scent

Inspired by open-air markets and coastal roads, the candle will feature black amber, musk, sandalwood, lime, fig and star jasmine scents.

ScentWorld 2008 Report: Optimizing Consumer Experience through Fragrance

Exploring the role of fragrance in marketing and brandingFragrances created for brands’ retail and other environments don’t have to be the olfactive equivalent of Muzak. Rather than blanket a space with a generic scent, perfumers, fragrance house experts and brand specialists are partnering to create innovative signature scents that transmit cues about brand personality, identity and position within the competitive landscape. In an age in which consumers are constantly bombarded with brand messages, scent presents an underutilized avenue for cutting through the noise. At the recent ScentWorld conference in New York sponsored by the Scent Marketing Institute, a range of speakers—including perfumers, manufacturers, sensory scientists and branding experts—discussed scent’s role in branding and marketing. “We are responding to the explosive growth of scent marketing across a wide range of industries,” says the Institute’s founder Harald Vogt.

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Givaudan Lets You Rise and Shine to Digital Scents

Wake up and smell the coffee, chocolate, peppermint and paradise with Givaudan's latest investment, the Sensorwake alarm clock.

Compatibility with waxes is a critical consideration when choosing a fragrance solvent.

Choosing the Right Fragrance Solvent

Maximizing performance while meeting sustainability and other consumer-driven metrics is a critical balance.

The black and white candle is said to smell like and Oreo factory. Photo: Oreo.

Oreo Releases Cookie Scented Candle

The black and white candle is said to smell like and Oreo factory.

FMA Study: Fragrance Residues from Candles

The FMAhas announced the publication of its study "Skin contact transfer of three fragrance residues from candles to human hands."

The report indicates that the global scented candle market will grow to $690.8 million by 2028 at a 3.3% CAGR.

Report: Scented Candle Global Market Trends

The report indicates that the global scented candle market will grow to $690.8 million by 2028 at a 3.3% CAGR.

This candle takes the original Kush fragrance and adds Italian citrus. Photo: Boy Smells.

Boy Smells Releases Italian Kush Candle

This candle takes the original Kush fragrance and adds Italian citrus.

Neom’s Overnight Face Cream and Wellbeing Pod Luxe scent diffuser were its most popular items during December.

Neom Increases Revenue During Holiday Season

Neom had a 217% increase in e-commerce revenue in the United States and its U.K. e-commerce revenue also experienced double-digit growth during the holiday season.

The 16-inch teddy bear shows off pumpkin orange-colored fur, sparkly gold paws and ears and a scent to match.

Build-A-Bear Releases Pumpkin Spice Scented Bear for Fall

The 16-inch teddy bear shows off pumpkin orange-colored fur, sparkly gold paws and ears and a scent to match.

According to Scentmate, the percentage of consumers interested in alternative rituals such as meditation, astrology, crystals, aromatherapy, tarot reading, etc., is growing, creating new types of spirituality that blend the mundane with the divine.

Scentmate by dsm-firmenich Reports Young Adult Consumers Seek Emotional Balance Through Scents

This trend is said to be redefining olfactory preferences, with increasing demand for fragrances that evoke spirituality.

Takumi Tokyo Rin incense was developed to combine the crafts of wood, brass and fragrance and the roots of Japanese and French fragrances.

Takumi Tokyo Starts Rin Incense Kickstarter Campaign

The incense was developed to combine the crafts of wood, brass and fragrance and the roots of Japanese and French fragrances.

Each candle is inspired by a region, from French gardens to cliffside villages. Photo: Paper Rifle Co.'s Facebook.

Rifle Paper Co. Launches Botanical Scented Candles

Each candle is inspired by a region, from French gardens to cliffside villages.

Lily-Flame's Chocolate Bliss Candle. Photo:Lily-Flame.

Lily-Flame Releases Limited-Edition Chocolate Scented Candle

Each purchase comes with a complimentary box of Aero Bliss chocolates.

Dossier was founded with the intention of making premium fragrances and the world of French perfumery more accessible.

Dossier Announces Retail Expansion into CVS Pharmacy Stores

The brand will begin its expansion with eight best-selling fragrances.

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