The World Perfumery Congress is five months away! Are you registered? Don't miss out on our early bird rates. ICYMI industry associations including American Society of Perfumers (ASP), ISPC, Women in Flavor and Fragrance Commerce (WFFC) and British Society of Perfumers (BSP).
On behalf of presenters American Society of Perfumers, and produced by Allured Business Media, we are proud to announce that the World Perfumery Congress (WPC) is heading to Geneva, Switzerland, June 24-27, 2024, at Palexpo.
Euromonitor will once again be taking the stage, this year's session, "Leading Fragrance Claims: Charting the Trendsetters," will feature senior research analyst Aishwarya Rajpara.
The session will educate the audience on product claims and positioning in the fragrance industry. It will mainly focus on the sustainability criteria and related claims that are popular or gaining traction, particularly post-COVID-19 pandemic. The geographical scope will be limited to the Western European market. In terms of content, it will include topics such as cross-country comparisons to highlight key trends and consumer behavior, as well as scope and outlook for key claims.
Speaker: Aishwarya Rajpara, Senior Research Analyst at Euromonitor
Aishwarya Rajpara comes with six years of experience in the business research and consulting industry and is currently working as a senior research analyst in Euromonitor's London office. She is a specialist researcher in the beauty and consumer health industry, with a particular interest in fragrances. Geographical scope includes the UK and Western European countries. Previously, she has advised clients in developing business strategies relating to competition and geographic expansion.
In preparation for WPC, we've connected with ASP board members, Lionel Nesbitt, Paula Kundu, Delphine Perdon Rupnow and Vince Kuczinski for new and seasoned attendees, what they're looking forward to most and how to maximize your experience.
In addition, the event will feature a bustling expo hall featuring unique fragrance ingredients from every corner of the globe, as well as the latest scent technology innovations. Interested in exhibiting? Contact Paige Crist ([email protected]). See who is exhibiting!
Students are encouraged to attend the event and may qualify for a discounted rate. Please email a copy of your valid student ID or unofficial transcript from an accredited fragrance institution to [email protected] to receive your discount code. Please allow 24 hours to respond.