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Section: Fragrance > Trends
Event Coverage
On Trend and On Tempo: Diptyque's 50th Anniversary in Soho
The event featured a fragrance panel discussion and immersive fragrance installations to launch the new eau de parfums, Tempo and Fleur de Peaux
Trends
Endpoint: From Scent Dieting to Flavor Irritants: ‘Wellness’ in F&F
What does the word wellness bring to mind? Sinking into a neck-deep mud bath? Meditating in a swirl of incense? Hitting the gym four times a week? Or maybe crunching away on home-grown, organically harvested vegetables? Recycling, composting, supporting fair trade, etc., all elicit a sense of wellness in some form.
Home Care
Apartment Therapy for Aera Collection Debuts 3 Fragrance Capsules for Home Diffusers
The Apartment Therapy for Aera collection capsules is made from a combination of essential oils and naturally identical molecules, inspired by English Cottage, Tuscan Villa and Brooklyn Brownstone.
Fragrance
Salt & Straw Collaborates with Imaginary Authors to Launch Dipped in Chocolate Perfume
This is the second collaboration between the two Portland-based brands.
Ambient Scent
Sniffing Out the Future: Airzai’s Smart Tech is Disrupting the Fragrance Game
Co-founder and CEO Muneeb Mushtaq explains the research behind his company’s mood-enhancing scents, and where he sees technology leading the wellness and fragrance industries.
Ingredients
How to kill great new product ideas through diligent application of proven packaged goods techniques
We all see the value in following the traditional packaged goods approach in certain marketing situations. But in many instances, the classical methodology to new product development is dead wrong.
Ingredients
Industry Experts Discuss Artificial Intelligence Innovation and Role of Robotics in Flavor and Fragrance Industry
Learn more about how the industry is applying these technologies while keeping humans at the center of innovation.
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