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Phyt'Arome

Mar 17th, 2017

Mar 19th, 2017

Mino Zaccaro

Grasse, France

http://www.phytarom-grasse.fr/en/

Interesting Stories

'Hand-harvesting delicate flowers cannot be easily automated; to produce just 1 kg of rose oil, you need approximately 3,500 kg of hand-picked petals,' says Petkov. 'However, labor costs continue to rise sharply year over year. As younger generations migrate to urban centers or move abroad, rural communities face severe labor shortages.'

Bulgaria’s Natural Ingredient Crisis Is a Warning for Fragrance

Symrise and AmeriTerpenes will maintain a long-term commercial relationship, with agreed supply arrangements providing Symrise continued access to renewable, terpene-based raw materials. The companies described the arrangements as creating an enduring industrial partnership supporting both businesses' future growth.

Symrise Divests AmeriTerpenes Business as It Sharpens One Symrise Portfolio

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Can Fragrance Help Cure the Loneliness Epidemic? Givaudan Innovates to Boost Belonging.

The Sephora launch introduces a tiered entry point: the full-size fragrances retail for $140, with $35 travel sprays and an $18 discovery set. The Villainelle and Painted Petals launch September 14, while Wild Cousin is slated to follow.

Anecdotes by Artists Brings Perfumer-Led Storytelling to Sephora With Sept. 14 Launch

Micadelva delivers a clean, fresh orange-peel character with subtle metallic and floral facets.

BASF Future Proofs Citrus With New Micadelva Ingredient

In Ha Mood, the first-ever fragrance from Ice Spice, was launched nationwide at Ulta Beauty.

Ulta’s Next Growth Wave: Fragrance, Hair Care and Global Expansion

Cvista works across orange, lemon, lime, grapefruit and apple, serving roughly 130 customers worldwide. It uses distillation, extraction, resin-based processing and molecular distillation to isolate and purify trace compounds that occur naturally in citrus oils.

Mane Makes Major Citrus Play With Cvista Acquisition

Introduced in spring 2026, the bundles each combine three individual IFEAT Academy units covering natural and synthetic materials, their creation and evaluation, and their application in either fragrance or flavor.

IFEAT Academy Adds Flexible Fragrance and Flavor Bundles

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