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Section: Fragrance > Fine Fragrance
Fine Fragrance
House of Sillage Debuts Whispers in the Garden Noir Collection
The collection includes four fragrances and its first-ever introduction of leather and suede notes.
Fine Fragrance
RIFM and SenzaGen Collaborate for Safe Use of Fragrance
RIFM and SenzaGen's new GARDskin predicts the ability of ingredients to induce skin sensitization.
Fine Fragrance
The Role of Men’s Fragrance Advertising in the Mating Game
Those of you who work on new products, from salesperson to perfumer, struggle daily with the client’s perception of the consumer. Therefore, after approval of final submission, you must wait with some interest to see how your client communicates the fragrance in advertising. This is my subject.
Fine Fragrance
Floris London Goes on a Journey With ‘Neroli Voyage’ Fragrance
Inspired by an expedition from southern France to the Italian coast, the citrus, marine scent features notes of neroli, lemon, jasmine, ginger, oak and amber.
WPC Coverage
The Growing List of Press Attending
World Perfumery Congress
2024
Craft your press release to highlight your booth and/or conference session for the opportunity to secure press coverage.
Fine Fragrance
Vyrao Introduces Genderless Fragrance Mamajuju with Neuroscience-backed Emotional Benefits
The brand collaborated with IFF's proprietary Science of Wellness program to determine which ingredients have the greatest impact on the brain's perceptions of scent.
WPC Coverage
Symrise's Sacha Garel Joins Alienor Massenet on WPC 2024 Stage
The two are set to take the stage discuss their collaboration with R&D to invent new ambers. This session also pays tribute to the 150th anniversary of vanillin and will share a retrospective of the iconic ingredient.
Fine Fragrance
TNT Designs Zamak Crown for Jean Paul Gaultier Men's Fragrance
The cap was co-developed by Puig and TNT Global Manufacturing.
Fine Fragrance
FiFis to Honor Halle Berry, Fergie, Jean Paul Gaultier
Among the celebrities to be honored at this year's event, for categories including FiFi Hall of Fame Award and New Fragrance Celebrity of the Year
Fine Fragrance
Juliette Has A Gun Launches Musc Invisible Eau de Parfum
The scent is described as a soft, warm and cozy composition.
Trends
Global Natural Fragrance Market to Reach $8.5B by 2030
The market is projected to grow at a CAGR of 12.7% over the period 2022-2030.
Fine Fragrance
YSL Beauty Names Austin Butler Global Ambassador of Myslf Fragrance
Myslf is a refillable men's fragrance that blends sparkling bergamot and rich orange blossom with warm woods, including patchouli and musky ambrofix.
Fine Fragrance
Willow Smith Named Face of Mugler's Alien Goddess Intense Perfume
The new scent offers notes of bergamot, coconut, jasmine, vanilla and more.
Fine Fragrance
Givaudan to Develop Exclusive Onboard Fragrances in HiPhi Partnership
Givaudan and premium smart all-electric vehicle brand HiPhi have announced a partnership to curate onboard fragrances for the HiPhi X.
Fine Fragrance
Eurofragance CEO Restructures Management Team to Achieve 2024-2027 Goals
The company announces key appointment updates and role responsibilities.
Fragrance
Le Monde Gourmand Launches Nectar De Passion Eau de Parfum
The new fragrance includes notes of passionfruit, jasmine, and French vanilla.
Fine Fragrance
Nathalie Helloin Kamel Named Head of Global Fine Fragrance at Takasago
The Paris-based executive comes to Takasago with over 15 years of experience in fine fragrance.
Fine Fragrance
Prada Names Jake Gyllenhaal as Face of Luna Rossa Ocean Fragrance
The film campaign for Prada's Luna Rossa Ocean, featuring Jake Gyllenhaal, was directed by Johan Renck.
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