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Section: Flavor > Trends

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Move Over Maple: Data Shows Pumpkin's Still Hot

Among the fall flavor varieties, few seasonal drinks manage to create as much buzz as pumpkin; it consistently remains high in demand every fall, according to Mintel.

Study: Half of US Adults Realize Need for Dietary Changes

NPD food and beverage study finds rising consumer demand for proactive products

Symrise has released its naturalness study for the LATAM market.

Symrise Study Reveals Importance of Naturalness for Latin American Consumers

Symrise has released its naturalness study for the LATAM market.

Steve Pearce (Omega Ingredients).

Steve Pearce Offers a Taste of New Flavored Cocktail Trends

Wasabi spirit, which Omega Ingredients' Steve Pearce uses in an updated version of the Bloody Mary, called Bloody Samurai, are among the new on-trend cocktail flavors that he will be talking about.

Study: Three-fourths of Consumers Look for Innovative Flavor on Menus

According to a recent Technomic study, 73% of consumers say that if they try and like a menu item with an innovative flavor, they would be highly likely to return to the restaurant for the same menu item.

Natural Now Accounts for One Third of All Ingredients, Study Says

Natural ingredients now account for almost one third of the total $39 billion global food and drink ingredients market; seasonings and flavors are the largest markets, according to market researcher RTS.

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Editor's Note: A Single Ingredient Can Tell Many Stories

One of the strengths of the F&F industry is its ability to connect people through storytelling. Each ingredient, flavor and fragrance tells a unique story through our sense of smell and taste.

Basic features, structure, worldwide sales, and competitive situation of the flavor and fragrance industry

Demand for flavors and fragrances is constantly growing because these specialty/performance chemicals are incorporated mostly in consumer and industrial nondurable goods, most of which are everyday necessities, Thus, demand for flavors and fragrance is essentially a derived demand.

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