The American Society of Perfumers (ASP) is holding its 2011 Perfumers Choice Awards on Wednesday, May 11 at the City Winery in New York. The event recognizes companies in the fragrance industry for excellence in the fragrance products.
Members of the ASP vote for winners online, and the finalists for this year’s awards can be viewed here.





!['[W]hen a perfumer is given a brief, you're taking parts from different parts of your life and experiences, you're bringing such a personal POV to create an olfactive experience that can't be replicated by a computer that doesn't have those touchpoints,' says perfumer Nicole Mancini.](https://img.perfumerflavorist.com/mindful/allured/workspaces/default/uploads/2026/03/img-7063.PH7aX8fPat.jpg?auto=format%2Ccompress&fit=crop&h=191&q=70&w=340)




