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WFFC Mini Series: 3rd Annual On-Trend Excursion

Jun 22nd, 2010

Jun 22nd, 2010

Jeb Gleason-Allured

New York, NY

New York

North America

http://www.wffc.org

Interesting Stories

'We built Osmo to accelerate fragrance innovation, and this auction is the clearest expression of that mission,' said Alex Wiltschko, CEO and founder of Osmo. 'These molecules exist because AI can do in months what traditional discovery takes years to achieve. Now we're opening access to them in a way the industry has never seen before.'

Osmo Opens AI-Developed Captives to Market Through Industry-First Auction

Research suggests that odors below the threshold of conscious detection can still shape perception, influence behavior and alter emotional responses.

Regulatory & Research

The Invisible Influence: Why Subthreshold Odors Deserve More Attention

CO₂ Emission Reduction with BASF Aroma Ingredients

Sponsored

CO₂ Emission Reduction with BASF Aroma Ingredients

Among the winning brands, L’Oréal-owned fragrance houses dominated the awards program, with Yves Saint Laurent, Valentino, Prada and Miu Miu collecting top honors across prestige, luxury and ultra-luxury categories. Read the story for the full list of winners.

Dominique Ropion, Honorine Blanc and Marie Salamagne Lead Big Wins at 2026 Fragrance Foundation Awards

BFI’s operations will remain in Chicago, and the existing team will continue supporting customers following the transaction.

FlavorSum Deepens Beverage Reach with Beverage Flavors International Acquisition

Founded by engineer Laura Sisson (at left) artist-perfumer Sean Raspet (at right), Patina is building a machine-learning–driven platform called Sense1 that models how molecules interact with human olfactory receptors.

Regulatory & Research

Patina Is Building an AI “Scent Code” to Turn Fragrance Into a Programmable Molecular System

A Look at ABT’s New Materials at FlavourTalk 2026

Sponsored

A Look at ABT’s New Materials at FlavourTalk 2026

The 12th Annual Art and Olfaction Awards honored the world's most innovative independent perfumers, artists and olfactory creators on June 11, 2026, at the Gazarte Cultural Center in Athens, Greece.

Art and Olfaction Awards Celebrate Global Independent Fragrance Excellence in Athens

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