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4 Results
Type: Podcast
Section: Fragrance > Regulatory & Research
In this podcast, Mark Knitowski discusses the intricacies of blind smell tests with consumers, fragrance marketing and more.
Two Sense: Fragrance Marketing & Understanding Consumer Perception
In this podcast, Mark Knitowski discusses the intricacies of blind smell tests with consumers, fragrance marketing and more.
Dec 20th, 2022
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[Podcast] Talking Fragrance Property With Saskia Wilson-Brown
On the one-year anniversary of the Two Sense podcast, P&F caught up with Saskia Wilson-Brown of The Institute for Art and Olfaction to talk about her recent effort to create a new fragrance copyright framework for sharing and protecting independent perfumes.
Jun 19th, 2018
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[Podcast] The Art and Industry of Niche Fragrances
What's the niche fragrance industry all about? Perfumer Darryl Do shares his perspective on what it takes to create an indie fragrance in a highly competitive market.
Sep 1st, 2017
Iberchem's WaveMotion® is a neuroscientific investigation program to scientifically evaluate the impact of fragrance on human psychology and physiology. Scroll to tune in!
[podcast] Exploring Iberchem’s Wavemotion® Program and the Future of Fragrance Innovation
Let's explore the groundbreaking WaveMotion® program, where neuroscience meets fragrance creation.
Dec 2nd, 2024
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