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2 Results
Type: Podcast
Section: Fragrance > Regulatory & Research
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[podcast] Consumers are Lured by the Right Click Closure
"Marketers ... should engage more of their customer’s senses in a rational and emotional manner. That’s how you can create more engagement with your customer," says Charles Spence, Ph.D. Learn more of his insights from our seven-part podcast series, sponsored by Berjé.
Nov 5th, 2018
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[Podcast] A Whiff of Scent Science With Nancy Rawson of Monell
In this episode of Two Sense, we speak with Monell's Associate Director Nancy Rawson, Ph.D., an olfactory cell biologist, to learn more about the latest research in anosmia and why smell is critical to our livelihoods.
Jan 30th, 2019
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