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Hangzhou
Hangzhou Grascent Co.'s Liliphenal (bourgeonal)
Mar 1st, 2022
Attendees can also snag tickets for 1-day expo hall only. More details can be found on the registration page.
Sneak Peek: World Perfumery Congress 2024 Expo Hall Preview
Our exhibitors have highlighted the materials prepped to adorn booths on the "Product Gallery" tab on the WPC website.
Apr 5th, 2024
The growth of natural flavors has been inexorable and has been accompanied by increased demand for other positive attributes, such as organic, sustainable and GMO-free. Recent FEMA GRAS lists reflect this trend.
Flavor Bites: The Chameleon FEMA GRAS List
The author reflects on how the evolving FEMA GRAS list has adapted to current trends through its research, and what the list can tell us about the future.
Dec 27th, 2018
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Beyond Muguet
We describe herewith the important milestones in the evolution of the lily of the valley odorant family, as well as recent advances towards the creation of a portfolio of sustainable and biodegradable captive ingredients.
Mar 22nd, 2018
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Helichrysum italicum D.C. Essential Oil from Balkans
With the steady growth of essential oil use in aromatherapy, the authors here discuss the Balkan variety’s olfactive composition using traditional techniques and a new method that describes subjects’ perceived experiences and consciousness.
Aug 27th, 2018
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Discovery of Nympheal: The Definitive Muguet Aldehyde
This is the story of Nympheal, which offers with its diffusive fresh, watery-floral, lily-of-the-valley odor a regulatory robust alternative to the existing muguet aldehydes.
Feb 20th, 2018
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