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Ryan Reynolds will be featured in a campaign for Armani Code Absolu.

Giorgio Armani Releases Modern Masculine Fragrance

Created by Givaudan perfumer Antoine Maisondieu, the oriental fragrance features green mandarin, apple, orange blossom, nutmeg and carrot seed notes.

Ferragamo Bright Leather

Salvatore Ferragamo Launches Ferragamo Bright Leather Fragrance

Ferragamo Bright Leather offers scents of bergamot, mandarin, grapefruit, basil, rosemary, cedarwood, patchouli and musk.

Moncler is expanding into fragrance with the debut of Moncler Pour Homme and Moncler Pour Femme, two woody fragrances inspired by the outdoors.

Moncler Debuts First Fragrance Line

Moncler is expanding into fragrance with the debut of two woody fragrances inspired by the outdoors.

Dark-clad model posing dramatically with YSL perfume bottle against white background

Yves Saint Laurent Beauty Launches MYSLF ABSOLU, Taps Austin Butler for Campaign

The fragrance, an evolution of the brand’s MYSLF eau de parfum, features woody and floral notes, amplified by cool, spicy accords.

Blonde woman in white crop top at stadium, adjusting baseball cap and looking at camera

Nette’s Mr. Cloud Turns Tennis-Club Leisure Into a Scent

Woods are becoming even more important in defining the men's category, alongside soft powdery notes and gently spiced, warm ambers adding a mellow vibe.

British Society of Perfumers 2023 Fine Fragrance Trends

Dig into the overview of 2023 fragrances concentrating on olfactive trends.

Hand holding a fan-shaped arrangement of blank white cards or papers

Dominique Ropion, Honorine Blanc and Marie Salamagne Lead Big Wins at 2026 Fragrance Foundation Awards

Critics Take on the FiFi Finalists: Part 2

As the annual FiFi Awards fast approaches, P&Fnow checks out what Luca Turin and Tania Sanchez have to say about this year's Nouveau Niche category nominees in their new book, Perfumes: The Guide

The Fragrance Foundation announced the finalists for the 2025 Fragrance Foundation Awards, as well as the winners of five categories.

The Fragrance Foundation Announces Finalists, Winners of 2025 Awards

The winners will be announced at a ceremony on June 6, 2025.

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Discovery of Nympheal: The Definitive Muguet Aldehyde

This is the story of Nympheal, which offers with its diffusive fresh, watery-floral, lily-of-the-valley odor a regulatory robust alternative to the existing muguet aldehydes.