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2 Results
Type: Podcast
Section: Fragrance > Personal Care/Beauty
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[podcast] Consumers are Lured by the Right Click Closure
"Marketers ... should engage more of their customer’s senses in a rational and emotional manner. That’s how you can create more engagement with your customer," says Charles Spence, Ph.D. Learn more of his insights from our seven-part podcast series, sponsored by Berjé.
Nov 5th, 2018
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[Podcast] Talking Fragrance Trends With Eddie Bulliqi at the World Perfumery Congress
"One thing that you are seeing across every single category is that people are becoming more interested in unique profiles," Bulliqi says.
Jun 28th, 2018
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