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Ω-Pentadecalactone
Ω-Pentadecalactone is found sparsely in nature and has an extremely pure musk odor. This can be a disadvantage at high levels in fragrances due to scent adaptation, but at the low levels in flavors it is a distinct advantage and serves to brighten and enhance flavors, often adding a subtly sensuous nuance.
Nov 20th, 2015
'Whenever asked for a piece of advice on how to navigate the personal care market, I have always recommended that people shop fragrance-free,' said Gregg Renfrew, founder and CEO of Beautycounter.
Beautycounter's Clean Eau De Parfum Targets the 'Fragrance Loophole'
The brand argues that consumers should have greater visibility into the materials they put on their bodies.
Mar 28th, 2024
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