JoicoProducts & Press ReleasesHomeJoico InnerJoi Hydrate DetanglerThe Joico InnerJoi Hydrate Detangler is a hydrating, smoothing and nourishing leave-in treatment that instantly revives dry hair strands.Articles & NewsHomeJoico Launches Nationwide with Marlo BeautyMarlo Beauty Supply, the go-to destination for licensed beauty professionals, announces the launch of Joico, one of the most trusted names in professional haircare, now available at www.marlobeauty.com.Home7 At-Home Red Solutions To KnowFall is all about the red, so we are sharing 7 at-home options for clients who want to maintain this gorgeous color.Home6 Vivid Shades to Vibe With This SummerVivid hair color has come such a long way in the past decade. Not only do stylists have a larger array of vivids than ever before, but the quality and durability of the vivid selection has really increased with its entrance into mainstream.Home7 Products for Clean HaircareIn March 2024, Beauty Launchpad delivered a curated collection of clean and sustainable professional beauty products to 50 salon professionals in our Clean Beauty Box.HomeHair Color How-To: Jamie ChungCheck out Jamie Chung's root touchup from Larisa Love using Joico products.HomeHow-To: Selena Gomez's Platinum BlondeSelena Gomez is rocking a new platinum blonde color by Riawna Capri and Nikki Lee.
