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With The BAC Studio, Belle Aire is effectively turning its Libertyville headquarters into a more integrated fine fragrance development destination, combining fragrance creation with the consumer, cultural and design inputs that increasingly shape how a new scent is positioned and experienced in the marketplace.

VIDEO: Belle Aire Creations Opens BAC Studio to Bring Fine Fragrance and Brand Design Under One Roof; Company Hosts Annual Sensory Inspiration Event

The studio brings together Belle Aire’s perfumers, fragrance development specialists, sourcing team, marketers, consumer insights experts and designers.

The school’s four-year curriculum begins with an intensive study of fragrance raw materials, including memorization of approximately 500 ingredients.

Givaudan Perfumery School Marks 80 Years of Training Fragrance Talent

"This story began in Grasse in 1946 with Jean Carles and a radically new idea: that a perfumer's job is not to reproduce formulas, but to create."

From Shanghai to New Jersey and beyond, the F&F calendar is busy in October.

October Sets a Packed Agenda for Flavor & Fragrance

Your primer for the month ahead.

Padmini Aromatics PVT, LTD.

'Sephora is such an iconic destination for beauty discovery, and I am so excited to bring my fragrance collection to their community,' said Kardashian. 'Creating these scents has been a deeply personal journey for me. I wanted to build a portfolio that offers a transportive and memorable experience and Sephora is the perfect partner to help tell that story.'

Khloé Kardashian Fragrance Scales Up With Sephora Expansion

Profound helps brands understand how AI assistants such as ChatGPT, Gemini and Perplexity see and describe them.

Think Like a Machine: Estée Lauder Takes GEO Global With Profound Partnership

In generative search, consumers increasingly ask an AI assistant to interpret their needs and deliver a recommendation.

Pinterest places scent trends within its broader “Quiet Upkeep” category, which frames grooming as intentional, consistent maintenance rather than occasional self-care.

Men Are Rethinking Their Relationship With Fragrance

Consumers are exploring more scents while still looking for a defining signature.

The evening also includes an open bar, live music from Cincinnati’s Ethan and Joey Band and a VIP experience. Fifty percent of each VIP donation will benefit Welcome House of Northern Kentucky.

WFFC Cincinnati Masquerade Brings Día de los Muertos to Life Through Flavor and Fragrance

Fifty percent of each VIP donation will benefit Welcome House of Northern Kentucky.

ECRO 2026 Conference

Sep 15th, 2026Sep 18th, 2026

Silverbrook Manor: Sunday Scent Session

Sep 20th, 2026Sep 20th, 2026

ARx Philadelphia at uCity Square

Sep 24th, 2026Sep 24th, 2026

Worlds of Flavor Conference

Nov 4th, 2026Nov 6th, 2026

The forces reshaping the region include the global rise of Gulf-born fragrance brands and the growing influence of Arabian perfumery.

The GCC’s Beauty Boom Is Going Global

"The UAE is now among the world's top 10 perfume exporters, with exports up nearly seven fold in a decade on UN trade data..."

The broader Mood Intelligence platform is built around the idea that consumers experience food and beverages through more than taste. Products can be associated with comfort, energy, focus, relaxation, adventure or other emotional territories, creating an opportunity to design sensory experiences around those desired states.

Can Flavor Be Designed for a Feeling?

IFF's Mood Intelligence framework combines data with the creative work of flavorists.

The opening was marked by an immersive event themed “House of the Rising Sun—Where Light Becomes Scent,” spotlighting regional perfumers and the olfactory character of the Maghreb and West Africa.

Givaudan Expands Fragrance Development in Casablanca

"This expansion is fully in line with our 2030 strategy and reflects our long-term commitment to grow closer to our local and regional customers across the SAMEA region," said Maurizio Volpi.

“Penta has built a remarkable platform with a talented team and a deep customer base,' said Thorp. 'I’m excited to work alongside the Penta and Keystone teams to help scale the business.'

Penta Adds Don Thorp to Board

During his tenure, Prinova grew to more than $1.45 billion in annual sales and expanded its operations across North America, Europe and Asia.

Can Liquid Hops Deliver the IPA Experience?

Esarom offers flavor solutions in confectionery, beverages, ice cream and more.

Agrana to Acquire Austrian Flavor Solutions Specialist Esarom

The acquisition supports Agrana’s growth strategy for its food and beverage solutions business.