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Section: Fragrance > Home Care

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What's Clean in Scent at Natural Products Expo West 2019?

At the 2019 Natural Products Expo West, home, air and personal care products were among the many scented innovations featured on the event floor.

Juliette Karagueuzoglou, VP perfumer, IFF, said, “In a segment where bergamot and lemon tend to take center stage, our new grapefruit (pictured) and lime oils offer brands refreshing alternatives, with the same commitment to quality and transparency they expect from LMR.'

IFF's Ylanganate Floral Booster & Mindfully Produced Grapefruit and Persian Lime Oils to Debut at the 2024 World Perfumery Congress

Ana Paula Mendonça, president, scent, IFF, said, “Ylanganate, grapefruit and Persian lime oils exemplify mindful fragrance design that brings together the best of nature and cutting-edge science."

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Forward Thinking: The Natural Evolution

Scrutinizing labels is the new norm, and consumers continue to be increasingly selective about the ingredients that they will use in their products. This has led to many innovations in natural skincare, deodorant, hair care and fine fragrance products.

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