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Type: Article
Section: Fragrance > Trends
Female and male consumers differ in desired functional demands in fragrances, while personalization remains popular among younger generations.
Unlocking Fragrance Consumer Trends in Western Europe
A deep dive into consumer preferences in fragrance purchases highlighted notable distinctions in how men and women prioritize specific functional details.
May 1st, 2024
From calming scents to invigorating fragrance notes, mood- and emotion-forward design is winning over beauty's youngest shoppers.
Fragrance’s Moody Moment
Gen Z and Generation Alpha view scent through an emotional well-being lens; here’s what that means for the category.
Apr 30th, 2024
Circana reported that 80% of fragrance users say that scent is critical for enhancing or lifting their moods.
What Does 2024 Have In Store for F&F?
Managing editor Jenna Troyli shares predicted trends for 2024 and can't-miss events.
Jan 1st, 2024
Amy Marks-McGee’s “Forward Thinking” column in the October 2023 issue examines how Gen Z is influencing the bath and body care market.
How to Adjust for Shifting Consumer Tastes
Managing editor Jenna Troyli's editor's note for the October 2023 issue.
Oct 2nd, 2023
Inspired by the brand’s popular Travel Series collection of six rainbow-hued hardbacks, Assouline created the Travel From Home Candle line of corresponding scented candles that use the same iconic serigraphy of symbols from the books.
6 Trends and Innovations in Ambient Scent
Books, Italy, and summer scents are popular home fragrance themes while collaborations, sustainable candles, and air care innovations continue.
Sep 1st, 2023
Synesthesia is a neuropsychological trait in which the stimulation of one sense causes the automatic experience of another.
Decoding the Synesthesia Fragrance Boom
How perfumers and brands are telling multi-dimensional stories of emerging scents.
Jun 1st, 2023
Pexels Pavel Danilyuk 8438982 Org
Emerging Trends Driving Innovation in Fragrance
Managing editor Jenna Rimensnyder shares her taps Mintel analyst to discuss how fragrances will have to adapt to new macroeconomic contexts, and provides insight into the June 2023 issue.
Jun 1st, 2023
The fragranced portion of this issue digs into fragrance marketing, shifts in consumer trends and sustainability.
Leading Consumer Demands Shaking Up the Fragrance Industry
The February 2023 issue also digs into better-for-you flavor formulations.
Feb 1st, 2023
From mood boosting to better sleep these are the latest wellness-focused scent technologies and launches taking over headlines.
The Intensifying Relationship Between Scent and Well-being
The latest innovations and portfolio launches in the functional fragrance market.
Jan 2nd, 2023
The global feminine hygiene market is expected to reach $33.9 billion by 2027.
5 Fragrance Trends in Women’s Wellness
The latest launches in women’s wellness products designed to meet specific issues and fluctuating needs.
Aug 1st, 2022
Recent reporting predicts the global perfume market will reach $43.2 billion in 2028, growing at a 5.0% CAGR.
Forward Thinking: Three Fine Fragrance Trends on the Radar
Mood-boosting aromas, better-for-you and better-for-the planet fragrances and celebrity scents drive 2022 fine fragrance trends.
Jun 1st, 2022
The expanding innovation of e-nose technology, encapsulation, digital applications and more have seen a recent surge in development.
The Latest in Fragrance Tech
The expanding innovation of e-nose technology, encapsulation, digital applications and more have seen a recent surge in development.
Mar 1st, 2022
Here are the latest launches marrying scent and wellness.
The Scent of Wellness
Here are the latest launches marrying scent and wellness.
Jan 1st, 2022
A look at the recent launches in citrus-inspired fragrances.
Scents of Citrus
A look at the recent launches in citrus-inspired fragrances.
Dec 1st, 2021
This month’s column digs into recent scent trends and collaborations in the growing candle industry.
Forward Thinking: Candle Scent Trends & Seasonal Staples
This month’s column digs into recent scent trends and collaborations in the growing candle industry.
Sep 1st, 2021
Like many categories, fine fragrance was impacted by COVID-19.
Forward Thinking: Fine Fragrance Trends Driving the Industry
Highlighting four current trends guiding fine fragrance innovation.
May 3rd, 2021
In difficult times, flavor and fragrance can offer comfort and more.
Why F&F Matters
2021 will be a year of recovery and renewal. While no one can predict exactly what the year will bring, one thing is certain: flavor and fragrance have never mattered more
Feb 1st, 2021
According to a Statista report, the worldwide personal care segment is projected to reach sales of nearly $167 billion in 2020 and $221 billion by 2024.
The Smell of Self-Care
Exploring the scents that help us unwind, from luxurious bath products and sensational skin care to unforgettable home fragrances and set-and-forget subscription services that deliver serenity to the doorstep.
Sep 1st, 2020
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