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Tea time, F&F floracy, oud & leather, citrus, up in smoke, and more.
NPD shared that the U.S. prestige beauty* industry reached $11.2 billion and grew 3% in dollar sales in 2014, compared to 2013. Makeup experienced the healthiest gain, 6%, while fragrance dollars grew 2% and skin care increased by 1%.
Trends include artisanal products, herbal teas and metal fragrance notes.
NPD said U.S. consumers’ intent to buy was high in protein and fragrance categories in 2014.
The winners of the 2014 Fragrance Foundation Arabia awards reflect the growing influence of multinational brands, as well as the resilience of regional players.
The two main categories include the so called “Fragrance Comfort Zone” and the “Fragrance Innovation Zone”.
Compressed deodorants drive wider innovation while smaller packaging in the format appealing to consumers who key in on greener packaging and easy-to-carry products; across the wider deodorants space, consumers are now looking beyond the hygiene aspect of deodorant products, and sensory benefits are influential in their product choices within the personal hygiene space. Trends will continue to gain traction and greater innovation engagement going forward through interest from a wide range of consumers.
Clavis Insight Index (CI2), which measures brand online store presence and performance, shows Burt’s Bees and Guess fragrances are best positioned to win their respective categories in the online channel, based on their online store presence and performance in early November 2014.
Innovation in seasonal and nature-inspired fragrances, surprise candles and technology that emits scents drive air care launches.
EGC Group notes consumers' expectations for seamless experiences from in-store to digital are on the rise; consumers report they're willing to pay more for great experiences with brands.