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The Last Word: Sustainable Beauty in Naturals—Ylang-ylang and Vanilla

By: Jeb Gleason-Allured
Posted: June 24, 2011, from the July 2011 issue of P&F magazine.

During a presentation at Givaudan's Manhattan offices, executive vice president Cosimo Policastro stressed that a sustainable fragrance industry cannot add manmade waste to the earth's crust, deforest its surface, harm its water supplies, nor rely indefinitely on petrochemicals. What the industry must do, he concluded, is harness green chemistry to find new sustainable ingredients, improve yields in natural and synthetic ingredient production, and use less biomass to produce more material. Most of all, a sustainable industry must meet the needs of the earth's people.

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