Sign in

Naturals in the Age of Sustainability

Contact Author Jeb Gleason-Allured, Editor
Close
Fill out my online form.
Perfume Bottles

Unlock a Wealth of Knowledge! This is just part of the article. Want the complete story, plus thousands of other in-depth technical articles to help you create winning profiles? Just upgrade or start your subscription today.

The lingering question for ethical naturals is: can sustainability be accomplished when economies falter? And how do companies measure sustainability and ethics in the first place?

 During her presentation at the 7th Centifolia International Congress on Perfumery and Natural Materials in Grasse, France, Mintel analyst Nica Lewis acknowledged that eco-friendly beauty products remain a small subset of the whole, though there is significant growth potential. “We need to show consumers that luxury can be ethical,” she said.

“I believe sustainability equals protection,” Lewis added, defining the term as both protection of humans from the damaged environment and defending the planet from human activity. And while there are legitimate drivers behind this growing trend, there is a dangerous downside: totophobia.

Want the rest of the story? Simply upgrade or start your subscription today. It’s easy. Plus, it only takes 1 minute!

Related Content