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The Other Sense: Fragrance as Art Form

By: Jeb Gleason-Allured, Editor in Chief
Posted: February 11, 2013, from the February 2013 issue of P&F magazine.

From its inception in the 19th century, photography’s status as an art form was fiercely debated. Some claimed the best works belonged in galleries beside paintings. Others declared it mere folk art or, worse, simply utilitarian. New York’s Museum of Modern Art didn’t hold a photography exhibition until 1937. And it wasn’t until the early 1990s that works by Alfred Steiglitz and Man Ray began to command six-figure sums. Today, photography’s place among other media in the art world is firmly established. For Chandler Burr—author of The Emperor of Scent and The Perfect Scent, and the Museum of Art and Design’s (MAD; www.madmuseum.org) curator of olfactory art—perfumery is due for a similar reconsideration.

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