Recent in Fragrance (page 1 of 32)

Gourmand and Roses: Fragrance Trends See a New Twist to the Spritz

This year's fragrance trends offer a new spritz to rose, gourmand and powdery notes.

The Billion Odor Nose

Utilizing one's sense of smell is important not only to understand certain tastes, but also to perceive the world. Some people can detect between 10,000 and 100 billion or even more smells, according to research.

FTC Warns: Don't Make Zika Protection Claims Without Scientific Data

The Federal Trade Commission (FTC) has sent 10 warning letters to online marketers selling products that claim they provide protection from the Zika virus without the scientific data to back it up.

Smell-Training Can Improve Olfactory Loss

Similar to how physical therapy can restore function to damaged muscles, the non-invasive technique called smell-training can aid people with partial olfactory loss and anosmia.

Indian Sandalwood Returns to the Perfumer’s Palette

Industry perfumers muse about the rare Indian sandalwood’s (Santalum album) earthy and complex notes sought after in fine fragrance formulations.

The Juice: Dr. Jenny Tillotson and eScent

The biggest emerging fragrance trend isn’t fragrance.

Odor Elimination Testing Never Smelled Better

Portable device emulates in-use malodor experiences to advance product development.

21st Century Leap of Fragrance

Do we have more to offer our sense of smell than the next niche fragrance?

Nootkatone Evolves to Fight More than the Zika Virus, NIAID Sponsors Research

The U.S. National Institute of Allergy and Infectious Diseases is sponsoring the research to test nootkatone against mosquitoes carrying the Zika virus.

Kline Study Finds Home Fragrance Market in the Strongest Position Yet

According to a study by Kline, the U.S. home fragrance market is in one of its strongest positions with the strongest growth since 2010 in 2015.

The Smell of Clean: Fragrance Drives Consumer Preference in Cleaning Products

In a recent international survey conducted by IFRA UK and the European Cleaning Journal (ECJ), fragrance is considered to be one of the most important factors for cleaning products.

IFRA NA Names Nguyen as Director, Government Affairs and Legal

Amanda Nguyen will join IFRA North America as the director of government affairs and legal, effective July 25.

Can't find what you're looking for? Try searching, or looking through past issues.