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John Wright

Throughout most of my career as a flavorist the industry has been driven to a large extent by its gradually increasing ability to analyze nature. For some flavorists, nature presents a complete template to be painstakingly recreated and tentatively optimized. For other flavorists, and I count myself amongst this latter group, nature is not really seen as an ideal or fixed template.

This is only an excerpt of the full article that appeared in P&F Magazine. The full content is not currently available online.

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