Frutarom USA (North Bergen, NJ) has hired Morry Seidel as vice president of sales. Seidel began his career with Frutarom Ltd.’s world headquarters in Haifa, Israel and was later transferred to Frutarom USA as business manager, ultimately becoming vice president of the company’s Aroma Chemicals and Citrus Specialties division. Subsequently, Seidel joined Polarome International, where he has worked for the past six years.
Of the appointment, Frutarom USA president William Ludlum said, “As our vice president of sales, Morry now heads up our sales efforts and will oversee our customer service group. We are pleased to welcome Morry upon his return to Frutarom, anticipating that his vast industry experience makes him a valuable addition to our company.”