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Fragrance Foundation Names Winner of 2013 Indie Award
Posted: January 30, 2013
The Fragrance Foundation named Amber Oud by Kilian as the winner of the 2013 Fragrance Foundation Indie Award.
Based on both the fragrance and packaging, the fragrance won the top slot among 30 competitors.
“Once a year, The Fragrance Foundation recognizes indie brands for their unique and artistic fragrance launches,” said Elizabeth Musmanno, president of The Fragrance Foundation. “The Foundation always looks with anticipation and respect at the new indie launches each year.”
Each entry was judged on a scale of one to five, (with five being the highest score) in the following areas: the fragrance/quality of the juice (counted for 70%). The presentation/packaging (counted for 30%).
“Indie” is defined as an established brand that has been on the market for at least two years, is not distributed or owned by a large company and is sold in less than 50 stores in the U.S.